Are you looking for ways to boost your brand's credibility, trustworthiness, and long-term success?  We're thrilled to welcome back social proof expert, Brittany Herzberg, for an insightful discussion. Together, we delve into the world of testimonials, case studies, and more.

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Links from this episode:

• Subscribe to The Art Of Online Business YouTube Channel
• Download Brittany’s Client Testimonial Guide here.
• Voxer Brittany to get her guide: @BEEHERE

This episode goes beyond the realm of reviews, offering you valuable insights into how to effectively leverage social proof for your brand's long-term success. You definitely don't want to miss this!



Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

• Grab the Facebook Ads Lead Gen Cheat Code course to cut your lead costs and double your email list!
• Visit Kwadwo’s website for Facebook Ads help
• Visit Kwadwo's website to learn how he can hire a VA for you:
  https://quayjo.com/hireyourva
• Say hi to Kwadwo on Instagram

Rick Mulready’s Links:

• Visit Rick’s website
• DM Rick on Instagram
• Full episodes of The Art of Online Business Podcast on YouTube

Timestamps:
00:00 - Introduction
00:00 - About Brittany Herzberg
06:18 - SEO helps your copy get found online
09:19 - Use stories to build instant trust
11:18 - Trust through SEO keywords attracts and convinces
13:07 -Simplify questions and be specific for success
18:58 - Craft case study with SEO, keywords; story format connects with readers
21:37 - SEO + story + social proof = magic marketing combination
25:14 - Optimize content with post-analysis adjustments
27:11 - Notify person, get feedback, update case study
30:27 - Improving social proof through easy testimonials requests
35:19 - Capture audio and transcribe, ask for testimonials
37:42 - No need to dress up for Voxer
42:52 - Email as social proof; positive reinforcement received
45:09 - Blind web developer helps improve website accessibility