In today's episode, I dive into the secrets of maximizing webinar registrants' engagement by evaluating a real-life case study with my client and exploring the crucial elements of creating powerful webinar funnels.Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Links from this episode:Subscribe to The Art of Online Business’s YouTube ChannelGet The Lead Gen Cheat Code: The Easiest Way To Get High Quality, Affordable Leads Without Paying for a Facebook Ads ManagerDownload the Free Facebook Lead Gen Ad Setup Checklist: Set your ads up like an expert ads manager!Discover how minor tweaks in email content and visual elements can significantly elevate engagement rates and bridge the gap between content and conversion.Tune in to hear the inside scoop on making it easy for your webinar registrants to engage and convert.Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Grab the Facebook Ads Lead Gen Cheat Code course to cut your lead costs and double your email list!Visit Kwadwo’s website for Facebook Ads helpLearn about the online business software Rick and Kwadwo recommend and useVisit Kwadwo's website to learn how he can hire a VA for youSay hi to Kwadwo on InstagramRick Mulready’s Links:Visit Rick’s websiteDM Rick on InstagramFull episodes of The Art of Online Business Podcast on YouTubeTimestamps:00:00 - Introduction01:41 - Problem with low webinar viewership in the funnel03:52 - Strategy for email sequences in marketing05:21 - Discussion on color psychology in marketing08:53 - Strategies for effective email marketing10:05 - Avoiding redundancy in email content10:47 - Focusing email content on the webinar's core message11:40 - Teasing webinar content in emails like movie trailers13:14 - Advice on funnel optimizationHead to Kwadwo's website https://quayjo.com tohave Kwadwo review your ads, ads strategy or funnel or tobook a call to talk with him about his ads management services.

In this episode, Rick Mulready reveals the exciting new direction he's taking his business. Rick doesn't just discuss the potential of AI; he breaks it down into a practical, step-by-step approach accessible to all online business owners.Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Links from this episode:Subscribe to The Art of Online Business’s YouTube ChannelGet The Lead Gen Cheat Code: The Easiest Way To Get High Quality, Affordable Leads Without Paying for a Facebook Ads ManagerListen to Rick's 'The AI-Powered Business' podcastAdding another layer to the AI journey, Rick, in collaboration with AI expert Rachel Woods, introduces his latest venture: The AI-Powered Business podcast.Tune in for this exciting episode and empower yourself to take your business to the next level with AI.Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Grab the Facebook Ads Lead Gen Cheat Code course to cut your lead costs and double your email list!Visit Kwadwo’s website for Facebook Ads helpLearn about the online business software Rick and Kwadwo recommend and useVisit Kwadwo's website to learn how he can hire a VA for you:https://quayjo.com/hireyourvaSay hi to Kwadwo on InstagramRick Mulready’s Links:Visit Rick’s websiteDM Rick on InstagramFull episodes of The Art of Online Business Podcast on YouTubeTimestamps:00:00 - Introduction00:52 - Rick's sabbatical led to new plans03:26 -  AI tools streamline business and save time08:17 -  Reinspired by different aspect of online business12:30 -  Partnering to simplify AI for non-technical people14:36 -  Using AI to streamline Facebook ad process18:18 -  Big plans for my new company, revenue sources20:18 -  I made a basic website myself with AI24:40 -  Delay due to desire for relevant questions26:56 -  New podcast coming soonHead to Kwadwo's website https://quayjo.com tohave Kwadwo review your ads, ads strategy or funnel or tobook a call to talk with him about his ads management services. Click here to subscribe to The Art Of Online Business's YouTube channel so you can see the funnel fixing advice!

Today, I'm excited to share five online strategies that not only altered my online business trajectory but can also revolutionize your approach and propel your success in the digital realm. From pre-validating courses to navigating the power of group coaching and mastering YouTube's search game, each strategy is a testament to the evolution of my online journey. Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Links from this episode:Subscribe to The Art of Online Business’s YouTube ChannelLearn about the online business software Rick and Kwadwo recommend and useGet The Lead Gen Cheat Code: The Easiest Way To Get High Quality, Affordable Leads Without Paying for a Facebook Ads ManagerJoin me as I unwrap the lessons learned and provide actionable tips for transforming your online business landscape.Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Grab the Facebook Ads Lead Gen Cheat Code course to cut your lead costs and double your email list!Visit Kwadwo’s website for Facebook Ads helpVisit Kwadwo's website to learn how he can hire a VA for you:https://quayjo.com/hireyourvaSay hi to Kwadwo on InstagramRick Mulready’s Links:Visit Rick’s websiteDM Rick on InstagramFull episodes of The Art of Online Business Podcast on YouTubeTimestamps:00:00 - Introduction01:47 - 1st: Pre-validating a course06:51 - 2nd: Group coaching10:53 - 3rd: Ranking videos in YouTube search14:37 - 4th: Coaching skills for business growth17:44 - 5th: Running effective Facebook adsHead to Kwadwo's website https://quayjo.com tohave Kwadwo review your ads, ads strategy or funnel or tobook a call to talk with him about his ads management services. Click here to subscribe to The Art Of Online Business's YouTube channel so you can see the funnel fixing advice!

Are you looking for ways to boost your brand's credibility, trustworthiness, and long-term success?  We're thrilled to welcome back social proof expert, Brittany Herzberg, for an insightful discussion. Together, we delve into the world of testimonials, case studies, and more.  Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Links from this episode:Subscribe to The Art Of Online Business YouTube Channel Download Brittany’s Client Testimonial Guide here.Voxer Brittany to get her guide: @BEEHERE This episode goes beyond the realm of reviews, offering you valuable insights into how to effectively leverage social proof for your brand's long-term success. You definitely don't want to miss this!Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Grab the Facebook Ads Lead Gen Cheat Code course to cut your lead costs and double your email list!Visit Kwadwo’s website for Facebook Ads helpVisit Kwadwo's website to learn how he can hire a VA for you:https://quayjo.com/hireyourvaSay hi to Kwadwo on InstagramRick Mulready’s Links:Visit Rick’s websiteDM Rick on InstagramFull episodes of The Art of Online Business Podcast on YouTubeTimestamps:00:00 - Introduction00:00 - About Brittany Herzberg 06:18 - SEO helps your copy get found online09:19 - Use stories to build instant trust11:18 - Trust through SEO keywords attracts and convinces13:07 -Simplify questions and be specific for success18:58 - Craft case study with SEO, keywords; story format connects with readers21:37 - SEO + story + social proof = magic marketing combination25:14 - Optimize content with post-analysis adjustments27:11 - Notify person, get feedback, update case study30:27 - Improving social proof through easy testimonials requests35:19 - Capture audio and transcribe, ask for testimonials37:42 - No need to dress up for Voxer42:52 - Email as social proof; positive reinforcement received45:09 - Blind web developer helps improve website accessibilityHead to Kwadwo's website https://quayjo.com tohave Kwadwo review your ads, ads strategy or funnel or tobook a call to talk with him about his ads management services. Click here to subscribe to The Art Of Online Business's YouTube channel so you can see the funnel fixing advice! Download your free Facebook Lead Gen Ads Setup Checklist!

Join me for an insightful episode where I break down a top funnel and unveil the secrets behind a successful lead magnet to tripwire strategy. I delve into the intricacies of Mai-kee Tsang's funnel, exploring every facet from the compelling opt-in page to the irresistible tripwire offer. Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Links Mentioned in this Episode:Visit Mai-Kee’s Be Our Podcast Guest GuideSign up for ThriveCartGet The Lead Gen Cheat CodeJoin Kwadwo's Tripwire Mastery Course and turn leads into profits! Get Your Funnel Reviewed by KwadwoWhether you're a seasoned marketer or just starting, this episode offers key takeaways to enhance your funnel game and impact your online business strategy significantly.Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Grab the Facebook Ads Lead Gen Cheat Code course to cut your lead costs and double your email list!Visit Kwadwo’s website for Facebook Ads helpVisit Kwadwo's website to learn how he can hire a VA for you:https://quayjo.com/hireyourvaSay hi to Kwadwo on InstagramRick Mulready’s Links:Visit Rick’s websiteDM Rick on InstagramFull episodes of The Art of Online Business Podcast on YouTubeTimestamps:00:00 - Introduction01:31 - Kwadwo's reaction to Mai-Kee's opt-in page05:00 - Engaging copy and outcome-focused language06:32 - Personality-infused call-to-action button08:25 - Exploring the tripwire offer11:52 - Seamless transition to the checkout page17:16 - The opportunity for upsells in the funnel18:47 - Get your funnel reviewedHead to Kwadwo's website https://quayjo.com tohave Kwadwo review your ads, ads strategy or funnel or tobook a call to talk with him about his ads management services.

In this episode, we'll dive into the world of Facebook ad costs and reveal how you can slash them by a whopping 40% or even more! We'll explore the power of a compelling tripwire (a.k.a. welcome offer) and its potential to make a significant impact on your ad spend. Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Links mentioned in this episode:Subscribe to The Art of Online Business’s YouTube ChannelLearn about the online business software Rick and Kwadwo recommend and useGet The Lead Gen Cheat Code: The Easiest Way To Get High Quality, Affordable Leads Without Paying for a Facebook Ads ManagerAlso, we'll share a real-life example of a successful welcome offer that generated remarkable results for our clients. Whether you're an experienced marketer or just starting out, these insights can make a significant difference in optimizing your advertising budget.Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Grab the Facebook Ads Lead Gen Cheat Code course to cut your lead costs and double your email list!Visit Kwadwo’s website for Facebook Ads helpVisit Kwadwo's website to learn how he can hire a VA for you:https://quayjo.com/hireyourvaSay hi to Kwadwo on InstagramRick Mulready’s Links:Visit Rick’s websiteDM Rick on InstagramFull episodes of The Art of Online Business Podcast on YouTubeTimestamps:00:00 - Introduction00:20 - Reducing ad costs: strategy, tripwire concept04:26 - Real estate opt-in page, lead magnet offer08:41 - How a thank you page should look and some use pre-made templates 11:01- Fixing funnel questions13:39 - Paying for leads is worth it18:18 - Landing page lacks clear call-to-action button20:40 - Textbook example of not closing the loop24:06 - Recap lead magnet, welcome offer, bump offer30:30 - Funnel reduces ad costsHead to Kwadwo's website https://quayjo.com tohave Kwadwo review your ads, ads strategy or funnel or tobook a call to talk with him about his ads management services. Click here to subscribe to The Art Of Online Business's YouTube channel so you can see the funnel fixing advice!

In this episode, I take an in-depth look at Sean Cannell's 5-Day YouTube 1K Challenge funnel, analyzing each step of the registration process, upsells, follow-up & sales emails, and more. I analyzed exactly how he engaged and guided participants every step of the way.Links from this episodeBlack Friday Special 50% Off Kwadwo's Facebook Ads lead generation courseGet your funnel reviewedKnow more about Sean CannellExplore Sean's course registration pageSean Cannell, the brains behind Think Media and a renowned expert in the field of YouTube and online content creation, has put together a compelling challenge that promises to accelerate your YouTube journey.In this episode, you’ll learn:An analysis of the upsell offers and how they were presentedIdentification of best practices for running a successful online challengeTactics for engaging participants and guiding them through the processPlease support the podcast by giving an honest Rating/Review for the show on iTunes!Rick Mulready’s Links:Visit Rick’s websiteDM Rick on InstagramFull episodes of The Art of Online Business Podcast on YouTubeKwadwo [QUĀY.jo] Sampany-Kessie’s Links:Grab the Facebook Ads Lead Gen Cheat Code course to cut your lead costs and double your email list!Visit Kwadwo’s website for Facebook Ads helpVisit Kwadwo's website to learn how he can hire a VA for you:https://quayjo.com/hireyourvaSay hi to Kwadwo on InstagramTimestamps:00:00 - Introduction01:44 - Sean Cannell's Challenge Funnel05:30 - Analyzing the registration process14:29 - YouTube challenge: Get 1k+ subscribers easily17:09 - Engage audience with testimonials21:53 - Support team members facing illness or crisis26:16 - Juicy bonus attracts new members towards goals34:48 - Course objections addressed through testimonials and exampleHead to Kwadwo's website https://quayjo.com tohave Kwadwo review your ads, ads strategy or funnel or tobook a call to talk with him about his ads management services. Click here to subscribe to The Art Of Online Business's YouTube channel so you can see the funnel fixing advice! Download your free Facebook Lead Gen Ads Setup Checklist!

As your business grows, so do the demands on your time and energy. The very thing you've nurtured and cultivated now requires more than just your solo efforts to thrive. In this episode, we dive deep into the concept of a second-in-command and explore why it can be the next critical step in taking your business to new heights. To shed light on this topic, we've invited Kara Barnes, a seasoned expert in fractional integration and CEO of Backstage Ops, to share her invaluable insights.During our conversation, Kara unravels the reasons, benefits, and signs that indicate your business is ready for a second-in-command. She also provides practical strategies for enhancing accountability and fostering a culture of ownership within your organization.In this episode, you’ll learn:The importance of accountability in teams and businessesHow to design a second-in-command relationshipThe financial readiness required for leadership rolesPlease support the podcast by giving an honest Rating/Review for the show on iTunes!Rick Mulready’s Links:Visit Rick’s websiteDM Rick on InstagramFull episodes of The Art of Online Business Podcast on YouTubeKwadwo [QUĀY.jo] Sampany-Kessie’s Links:Grab the Facebook Ads Lead Gen Cheat Code course to cut your lead costs and double your email list!Visit Kwadwo’s website for Facebook Ads helpVisit Kwadwo's website to learn how he can hire a VA for you:https://quayjo.com/hireyourvaSay hi to Kwadwo on InstagramKara Barnes’s Links:Book a call with KaraKnow more about Kara BarnesVisit Backstage OpsTimestamps:00:00 - Introduction02:18 - About Kara Barnes03:05 - The role of vision in integration and scalability06:42 - The value of fractional experts in small business success11:56 - Operations and metrics: keys to success14:00 - Measuring operational success in business18:07 - The importance of accountability for small businesses22:22 - The benefits of hiring a manager for improved results23:20 - Elevating your business with higher-level support27:45 - How an integrator can help build a successful business funnelHead to Kwadwo's website https://quayjo.com tohave Kwadwo review your ads, ads strategy or funnel or tobook a call to talk with him about his ads management services. Click here to subscribe to The Art Of Online Business's YouTube channel so you can see the funnel fixing advice!

Is your webinar content missing the magic touch that converts cold prospects into hot sales? Find out how Karin Carr generates over 11x ROI with her webinar strategies!Links mentioned in this episode:https://youtube.com/@theartofonlinebusiness https://quayjo.com/toolsofthetradehttps://quayjo.com/leadsIn the past two Funnel Fix Fridays, we reviewed how Karin Carr’s landing page and funnel convert - now we dive into her webinar secrets.I'll be reviewing Karin's Evergreen webinar and the highly profitable funnel behind her Facebook ads lead generation strategy. Karin is generating thousands of dollars per month from this webinar alone, and I'll share my key takeaways from analyzing her webinar.Join me as I break down Karen's webinar slide deck, sales pitch tactics, bonuses, and more. You'll walk away with strategies to boost your own webinar conversions!So, tune in and prepare to level up your webinar game and boost your Facebook ads ROI!In this episode, you’ll learn:The structure and engagement elements of Karin's webinarStrategies for creating genuine urgency in your offersHow to use bonuses to enhance your webinar offerPlease support the podcast by giving an honest Rating/Review for the show on iTunes!Rick Mulready’s Links:Visit Rick’s websiteDM Rick on InstagramFull episodes of The Art of Online Business Podcast on YouTubeKwadwo [QUĀY.jo] Sampany-Kessie’s Links:Have your funnel reviewed by Kwadwo! (best viewed on laptop)Grab the Facebook Ads Lead Gen Cheat Code course to cut your lead costs and double your email list!Visit Kwadwo’s website for Facebook Ads helpVisit Kwadwo's website to learn how he can hire a VA for you:https://quayjo.com/hireyourvaSay hi to Kwadwo on InstagramTimestamps:00:00 - Introduction04:17 - Using webinars to generate leads08:11 - Creating a sense of alignment with the viewer15:40 - Addressing common myths and misconceptions18:19 - Pitch and client testimonial23:39 - The importance of guarantees in marketing27:43 - Webinar optimization strategiesHead to Kwadwo's website https://quayjo.com tohave Kwadwo review your ads, ads strategy or funnel or tobook a call to talk with him about his ads management services. Click here to subscribe to The Art Of Online Business's YouTube channel so you can see the funnel fixing advice!

In this episode, we delve deep into the captivating story of Kwadwo's journey from ideation to successfully pre-selling his Facebook ads lead generation course, the Lead Gen Cheat Code. We discuss the power of effective messaging, team delegation, and the technical challenges he encountered along the way. Links mentioned in this episode:https://youtube.com/@theartofonlinebusiness https://quayjo.com/toolsofthetradehttps://quayjo.com/leadsYou'll hear about Kwadwo's approach to creating a winning sales page, his strategy for pre-selling the course, the value of delegating to a remote team, and even some technical challenges he had to navigate. We're also spilling the beans on the tools and software that made it all possible.Whether you're an aspiring online course creator or a digital marketer looking to up your game in the world of Facebook advertising, this episode is a goldmine of knowledge. Listen now, and let Kwadwo's journey inspire and guide you in your own course-creation endeavors.In this episode, you’ll learn:The importance of trusting your team and delegating effectively.The power of pre-validation and pre-selling courses.How to create a clear promise for your course and boost sales.Please support the podcast by giving an honest Rating/Review for the show on iTunes!Rick Mulready’s Links:Visit Rick’s websiteDM Rick on InstagramFull episodes of The Art of Online Business Podcast on YouTubeKwadwo [QUĀY.jo] Sampany-Kessie’s Links:Grab the Facebook Ads Lead Gen Cheat Code course to cut your lead costs and double your email list!Visit Kwadwo’s website for Facebook Ads helpVisit Kwadwo's website to learn how he can hire a VA for you:https://quayjo.com/hireyourvaSay hi to Kwadwo on InstagramTimestamps:00:00 - Introduction01:51 - Pre-Selling: Validating your course idea03:44 - Behind-the-scenes strategies 08:16 - Early member input shapes the course10:34 - The challenge of defining your course promise13:21 - Target audience: Course creators under $150K revenue18:38 - Crafting a high-converting sales page with ChatGPT20:28 - Turning a disappointing experience into a creative launch25:02 - The value of live calls 27:14 - The pitfalls of false scarcity, delegation, and growth34:08 - Hiring right, delegating wisely, and learning along the way38:33 - Quarterly updates and lead generation with Facebook ads40:37 - THead to Kwadwo's website https://quayjo.com tohave Kwadwo review your ads, ads strategy or funnel or tobook a call to talk with him about his ads management services. Click here to subscribe to The Art Of Online Business's YouTube channel so you can see the funnel fixing advice! Download your free Facebook Lead Gen Ads Setup Checklist!

In the fast-moving world of online marketing, the key to success often boils down to creating and perfecting effective sales funnels. Karin Carr, a real estate expert, has certainly figured out how to make every dollar she invests bring back an impressive $11 in return.Get the new Funnel Leak Finder spreadsheet so you can discover the part of your funnel that needs fixing!Now, let's take a closer look at what makes her funnel so remarkable.We're continuing our review of Karin Carr's incredible funnel. We'll explore how she manages to turn every dollar she spends into $11. As her ads manager, I can tell you that her funnel is truly impressive.We'll discuss the amazing 40% upsell conversion rate in Karin Carr's funnel, which is way higher than the usual 5-10%. Then, we'll dig into her checkout page and the powerful words she uses to convince potential buyers. We'll also take a look at her order bump and how it perfectly matches her main offer, making it an irresistible upsell.If you're eager to learn how to make more money from each lead and create a high-converting funnel like Karin Carr's, you won't want to miss this episode. Tune in and discover the strategies behind her success.In this episode, you’ll learn:The secrets behind Karin Carr's 40% upsell conversion rateEffective strategies for checkout page and order bump optimizationThe importance of earnings per lead in measuring funnel successPlease support the podcast by giving an honest Rating/Review for the show on iTunes!Rick Mulready’s Links:Visit Rick’s websiteDM Rick on InstagramFull episodes of The Art of Online Business Podcast on YouTubeKwadwo [QUĀY.jo] Sampany-Kessie’s Links:Have your funnel reviewed by Kwadwo! (best viewed on laptop)Grab the Facebook Ads Lead Gen Cheat Code course to cut your lead costs and double your email list!Visit Kwadwo’s website for Facebook Ads helpVisit Kwadwo's website to learn how he can hire a VA for you:https://quayjo.com/hireyourvaSay hi to Kwadwo on InstagramTimestamps:00:00 - Introduction00:30 - The challenges of funnels in online course businesses.02:05 - Recap of part 1 04:16 - Analysis of Karen Carr's checkout page and order bump.06:33 - Detailed review of Karen Carr's upsell page and its content.08:27 - Discussion of the order bump and its alignment with the core offer.11:23 - Discussion on the high conversion rate of Karen Carr's upsell.15:51: Discussion of the pricing strategy and psychology behind it.18:43 -Final thoughts on analyzing funnel data and the importance of focusing on your own improvement.Head to Kwadwo's website https://quayjo.com tohave Kwadwo review your ads, ads strategy or funnel or tobook a call to talk with him about his ads management services.

Have you ever thought about how AI, like ChatGPT, is changing the way we do business in big ways?For online course creators, this is huge! It’s not just talk - it really works. Kwadwo [QUĀY.jo] found out just how powerful it can be. He used ChatGPT to make a sales page, and it took only 30 minutes! Doing this the usual way could take hours, and hiring someone else to do it could cost a lot of money.In this episode, Kwadwo shares the specific prompts he used with ChatGPT and delves into his process of training the AI to capture his unique voice and style. It's an enlightening look at how we, as course creators, can guide AI to produce engaging and on-brand content.If you're interested in downloading the free ChatGPT prompt guide, visit Rick Mulready's website.Yet, as intuitive as AI might be, the human touch remains irreplaceable. He talks about how important it is to check the work that AI does, making sure it fits his brand and speaks to his audience in just the right way.In this episode, you will learn:Using AI tools like ChatGPT can significantly streamline and automate business processes, saving time and money.Training ChatGPT to write in your tone of voice and style is crucial for achieving the desired output.ChatGPT prompts to create email sequences and upsell pages.Please support the podcast by giving an honest Rating/Review for the show on iTunes!Rick Mulready’s Links:Visit Rick’s websiteDM Rick on InstagramFull episodes of The Art of Online Business Podcast on YouTubeKwadwo [QUĀY.jo] Sampany-Kessie’s Links:Have your funnel reviewed by Kwadwo! (best viewed on laptop)Grab the Facebook Ads Lead Gen Cheat Code course to cut your lead costs and double your email list!Visit Kwadwo’s website for Facebook Ads helpVisit Kwadwo's website to learn how he can hire a VA for you:https://quayjo.com/hireyourvaSay hi to Kwadwo on InstagramTimestamps:00:00 - Introduction01:08 - Quick Sales Page with ChatGPT04:19 - Analyzing and Training ChatGPT's Tone to Fit your Style09:51 - ChatGPT Prompts to Optimize your Sales Page Content11:08 - Importance of Audience Description13:16 - Crafting a Sales Page with ChatGPT24:36 - ChatGPT for Course Title Suggestions28:45 - Using ChatGPT to Streamline Email CampaignsHead to Kwadwo's website https://quayjo.com tohave Kwadwo review your ads, ads strategy or funnel or tobook a call to talk with him about his ads management services. Click here to subscribe to The Art Of Online Business's YouTube channel so you can see the funnel fixing advice!

Evergreen webinar funnels are a challenge for many online course creators. Designing a high converting landing page and troubleshooting all the other variables to make a funnel profitable with Facebook ads can become overwhelming.In this episode, we dig into a case study featuring Karin Carr, a successful video marketing course creator and CEO of a 7-figure coaching business. Karin transformed her real estate success using YouTube videos into a thriving online course & coaching empire. Through her journey, she discovered the power of webinars to scale her offers.We examine Karin's evergreen webinar funnel to understand how it converts at 11x her ad spend! Additionally, we unveil a game-changing metric for webinar success.For those striving to master their webinar funnel, especially if you're a course creator like Karin, this episode holds the keys to maximizing retention and boosting conversions in the first stages of a funnel. Next week you'll learn about how to improve key metrics in the final stages of a funnel.In this episode, you'll learn:• The best practices for designing a high converting opt-in page.• The power of "on-demand" webinars.Please support the podcast by giving an honest Rating/Review for the show on iTunes!Rick Mulready’s Links:Visit Rick’s websiteDM Rick on InstagramFull episodes of The Art of Online Business Podcast on YouTubeKwadwo [QUĀY.jo] Sampany-Kessie’s Links:Have your funnel reviewed by Kwadwo! (best viewed on laptop)Grab the Facebook Ads Lead Gen Cheat Code course to cut your lead costs and double your email list!Visit Kwadwo’s website for Facebook Ads helpVisit Kwadwo's website to learn how he can hire a VA for you:https://quayjo.com/hireyourvaSay hi to Kwadwo on InstagramTimestamps:00:00 - Introduction: Importance of webinar timing choice.02:30 - Problem of having too many webinar choices.03:40 - Strategies to optimize the opt-in rate using Karin Carr's landing page.15:30 - Examining sales conversion and show-up rates.18:00 - Using ChatGPT in analyzing webinar attendee engagement.16:45 - Importance of the webinar's sales pitch start time and its effectiveness.Head to Kwadwo's website https://quayjo.com tohave Kwadwo review your ads, ads strategy or funnel or tobook a call to talk with him about his ads management services.

Have you ever faced a major setback in your business? A moment that forces you to reevaluate how you're spending your time and resources? [QUĀY.jo]  recently found himself in precisely that situation after a serious bike accident and subsequent major surgery. However, rather than letting this setback hinder his business,  [QUĀY.jo]  took it as an opportunity to reevaluate his priorities and achieve remarkable success. He's not one to back down from a challenge, even when dealing with a major setback. During his recovery period, he embarked on the "$100k Months in 100 Days Challenge." This challenge compelled him to streamline his daily work routine and focus solely on the highest revenue generating tasks.Subscribe to Kwadwo’s YouTube channel to follow along as he does the 100 days to $100k months challenge!In addition to the challenge, we also explore how he built a team that stepped up in his absence, highlighting the importance of delegation and trust in the success of his business. In this episode, you’ll learn:Kwadwo's approach to managing his limited 3-hour workdayStrategies for building and managing a resilient teamTips for navigating challenges and setbacks in businessPlease support the podcast by giving an honest Rating/Review for the show on iTunes!Rick Mulready’s Links:Visit Rick’s websiteDM Rick on InstagramFull episodes of The Art of Online Business Podcast on YouTubeKwadwo [QUĀY.jo] Sampany-Kessie’s Links:Have your funnel reviewed by Kwadwo! (best viewed on laptop)Grab one of the 50 Facebook Ads Lead Gen Cheat Code presale discount spots!Visit Kwadwo’s website for Facebook Ads helpVisit Kwadwo's website to learn how he can hire a VA for you:https://quayjo.com/hireyourvaSay hi to Kwadwo on InstagramTimestamps:00:00 - Introduction02:12 - Quayjo’s bike accident06:24 - Team's response to Quayjo’s accident11:46 - Effective hiring and team bonding strategies.13:45 - Quayjo’s service for assisting with hiring16:11 -  Quayjo’s $100k Months in 100 Days challenge21:01 - Lessons Learned from the Experience23:47 - Track your energy and time spent wiselyHead to Kwadwo's website https://quayjo.com tohave Kwadwo review your ads, ads strategy or funnel or tobook a call to talk with him about his ads management services. Click here to subscribe to The Art Of Online Business's YouTube channel so you can see the funnel fixing advice!

Many of us, online course creators, grapple with the fear of delegation. That nagging thought that no one else can do the job as well as we can often looms large in our minds. But what if, in succumbing to this fear, we're missing out on a more efficient and sustainable way to grow our businesses? This is the central question I aim to tackle in this episode.As a fellow course creator, I've frequently found myself entangled in the whirlwind of tasks, spanning content creation, marketing, and business management. However, a recent personal experience has sparked a significant shift in my perspective on time management and delegation.In this episode, I'll delve into the heart of this realization. I'll explore the fear that impedes us from delegating and the prevailing belief that we can execute tasks better on our own. Also, I'll uncover the essential tasks that course creators should concentrate on to expedite business growth.If you're a course creator wearing too many hats and feeling the weight of it all, this episode is tailor-made for you. It's an invitation to embrace the transformative potential of delegation and to prioritize tasks that genuinely drive your business forward.In this episode, you’ll learn:The fear of delegating and its impact on business growthThe concept of hiring to buy back timeKey tasks for course creators to focus on for scalabilityRick Mulready’s Links:Visit Rick’s websiteDM Rick on InstagramFull episodes of The Art of Online Business Podcast on YouTubeKwadwo [QUĀY.jo] Sampany-Kessie’s Links:Have your funnel reviewed by Kwadwo! (best viewed on laptop)Grab one of the 50 Facebook Ads Lead Gen Cheat Code presale discount spots!Visit Kwadwo’s website for Facebook Ads helpVisit Kwadwo's website to learn how he can hire a VA for you:https://quayjo.com/hireyourvaSay hi to Kwadwo on InstagramSubscribe to Kwadwo’s YouTube channel to follow along as he does the 100 days to $100k months challenge!Timestamps:00:00 - Introduction00:40 - The problem of spending too much time on business01:39 -  Personal experience: Bike crash and recovery02:58] - The importance of delegating05:54 - The suggestion of hiring a ghostwriter09:22 - The price of time and sacrifices09:47 - Trusting your team to delegate11:32 - The importance of focusing on high-value tasks15:30 - Letting go and delegating16:58 - The freedom and fear of delegationHead to Kwadwo's website https://quayjo.com tohave Kwadwo review your ads, ads strategy or funnel or tobook a call to talk with him about his ads management services.

The question that looms large for online course creators and coaches is - should you jump on the podcast bandwagon?To help answer this, we've invited Travis Albritton, the founder of Honest Marketing. With a wealth of experience in producing, promoting, and optimizing podcasts, Travis has been instrumental in guiding numerous entrepreneurs and businesses to success in the podcasting realm. His agency, Honest Marketing, takes the heavy lifting off your shoulders by specializing in podcast production, enabling clients to concentrate on their primary business.In this episode we discuss the advantages and challenges of podcasting, strategies to bolster listener engagement, and introduce you to technical tools that can smoothen the journey for aspiring podcasters.In this episode, you’ll learn:Whether YouTube should be part of your podcasting strategyPodcast production and recording tipsPrinciples for a successful podcast Rick Mulready’s Links:Visit Rick’s websiteDM Rick on InstagramFull episodes of The Art of Online Business Podcast on YouTubeKwadwo [QUĀY.jo] Sampany-Kessie’s Links:Have your funnel reviewed by Kwadwo! (best viewed on laptop)Grab one of the 50 Facebook Ads Lead Gen Cheat Code presale discount spots!Visit Kwadwo’s website for Facebook Ads helpVisit Kwadwo's website to learn how he can hire a VA for you:https://quayjo.com/hireyourvaSay hi to Kwadwo on InstagramSubscribe to Kwadwo’s YouTube channel to follow along as he does the 100 days to $100k months challenge!Travis Albritton’s Links:Visit Honest PodcastsDownload this FREE guide to start your podcastListen to Honest MarketingConnect with TravisTimestamps:00:00 - Introduction01:20 - Podcasting in 2023: Is it too late?10:11 - Why podcast? Find your unique niche13:53 - Podcast as conversation accelerator for purchase decisions19:48 - Intimate experience listening to podcasts while walking21:01 - Video and audio options for podcasting28:11 - Paid traffic, SEO, YouTube in podcasting strategy35:53 - Start with audio, consider adding video later37:13 - Production and recording tips40:54 - Tools exist to repurpose video content for multiple platforms47:18 - Connect with Travis48:07 - Hiring podcast editing servicesPlease support the podcast by giving an honest Rating/Review for the show onHead to Kwadwo's website https://quayjo.com tohave Kwadwo review your ads, ads strategy or funnel or tobook a call to talk with him about his ads management services. Click here to subscribe to The Art Of Online Business's YouTube channel so you can see the funnel fixing advice! Download your free Facebook Lead Gen Ads Setup Checklist!

As you know, data is crucial in any online business, and we all want to know what stats to track for our funnels and launches. In response to the questions we receive from our listeners, we've decided to dedicate our Friday episodes to Funnel Fix Fridays.During these episodes, we'll dive deep into a carefully chosen funnel, providing you with invaluable insights, actionable recommendations, and proven strategies to enhance its overall effectiveness.If you'd like to have your funnel reviewed, simply head over to quayjo.com/fixmyfunnel.This is your chance to get expert insights. Whether you have a lead magnet funnel, a webinar funnel, or any other kind, you’ll walk away with ideas and improvements directly applicable to your business.So, don't miss out on Funnel Fix Fridays, where inspiration and practical strategies await.In this episode, you’ll learn:The importance of tracking stats in your online businessBenchmarks to aim for when it comes to funnel optimizationTips for improving your own funnel based on the numbersRick Mulready’s Links:Visit Rick’s websiteDM Rick on InstagramFull episodes of The Art of Online Business Podcast on YouTubeKwadwo [QUĀY.jo] Sampany-Kessie’s Links:Have your funnel reviewed by Kwadwo! (best viewed on laptop)Grab one of the 50 Facebook Ads Lead Gen Cheat Code presale discount spots!Visit Kwadwo’s website for Facebook Ads helpVisit Kwadwo's website to learn how he can hire a VA for you:https://quayjo.com/hireyourvaSay hi to Kwadwo on InstagramSubscribe to Kwadwo’s YouTube channel to learn with him as he learns about personal finance, financial freedom, foreign languages and enjoying life!Timestamps:00:00 - Introduction02:54 - Details on the information needed for a funnel review05:19 - The importance of tracking key statistics06:57 - Email open rates and click-through rates08:59 - The value of funnel dataPlease support the podcast by giving an honest Rating/Review for the show on iTunes!Head to Kwadwo's website https://quayjo.com tohave Kwadwo review your ads, ads strategy or funnel or tobook a call to talk with him about his ads management services.

Perfectionism is a double-edged sword. On one hand, it can drive us to excel and strive for excellence in our personal and professional lives. On the other hand, it can lead to stress, anxiety, and a constant fear of failure. Many entrepreneurs and individuals struggle with perfectionism, and it can be a significant obstacle to success.In this episode, we delve deep into the world of perfectionism with our guest, Nicole Baker Holleman, a coach specializing in helping high achievers overcome this challenge.Join us as we explore the struggles of simply showing up, the crucial role of setting boundaries, and practical strategies for breaking down goals to avoid falling into the perfectionist trap.Tune in now to learn how to kick perfectionism to the curb with the wisdom of our guest, Nicole Baker Holleman, and start making real progress.In this episode, you’ll learn:How to break free from the pressure of perfectionismThe importance of setting boundaries and being kind to yourselfPractical strategies for finding uninterrupted time to focus on your workRick Mulready’s Links:Visit Rick’s websiteDM Rick on InstagramFull episodes of The Art of Online Business Podcast on YouTubeKwadwo [QUĀY.jo] Sampany-Kessie’s Links:Grab one of the 50 Facebook Ads Lead Gen Cheat Code presale discount spots!Visit Kwadwo’s website for Facebook Ads helpVisit Kwadwo's website to learn how he can hire a VA for you:https://quayjo.com/hireyourvaSay hi to Kwadwo on InstagramSubscribe to Kwadwo’s YouTube channel to learn with him as he learns about personal finance, financial freedom, foreign languages and enjoying life!Nicole Baker Holleman’s Links:Visit Nicole’s websiteDM Nicole on InstagramSubscribe to Imperfect Success PodcastTimestamps:00:00 - Introduction02:21 - Growing up as a high achiever07:24 - Being the best in the room13:18 - Signs of perfectionism17:32 -  The different aspects of coaching calls27:29 - Milestone goals31:25 - The power of day theming36:50 - Day-to-day operations in the business40:57 - Managing work with multiple kids44:48 - Connect with Nicole Baker Holleman Please support the podcast by giving an honest Rating/Review for the show on iTunes!Head to Kwadwo's website https://quayjo.com tohave Kwadwo review your ads, ads strategy or funnel or tobook a call to talk with him about his ads management services. Click here to subscribe to The Art Of Online Business's YouTube channel so you can see the funnel fixing advice! Download your free Facebook Lead Gen Ads Setup Checklist!

Ever wondered about the dynamics of your team and how its structure could be hindering your business' growth? With a focus on loyalty's impact on business, we'll delve into a real-life case study of a business where an over-loyal team member was an obstacle to growth and development.You'll discover how the GWC framework can help assess your team's skills and motivation. We'll also unravel how this information can pinpoint organizational needs and address any misalignment. And as a cherry on top, I'll let you in on a personal story that will illuminate how to make the tough decisions that can set your business on the path to success.In this episode, you’ll learn:The impact of loyalty on businessReal-life case study of an over-loyal team member hindering your business’ growth.Exploring team dynamics and their impact on business.Introducing the GWC framework for assessing team skills and motivation.Using the framework to pinpoint organizational needs and address misalignment.Rick Mulready’s Links:Visit Rick’s websiteDM Rick on InstagramFull episodes of The Art of Online Business Podcast on YouTubeKwadwo [QUĀY.jo] Sampany-Kessie’s Links:Grab one of the 50 Facebook Ads Lead Gen Cheat Code presale discount spots!Visit Kwadwo’s website for Facebook Ads helpVisit Kwadwo's website to learn how he can hire a VA for you:https://quayjo.com/hireyourvaSay hi to Kwadwo on InstagramSubscribe to Kwadwo’s YouTube channel to learn with him as he learns about personal finance, financial freedom, foreign languages and enjoying life!Timestamps:02:15 — Rick shares a personal story about loyalty and how it can hinder progress in business07:15 — Challenges of addressing performance issues and resistance to role changes13:36 — Importance of aligning roles and responsibilities with the vision of the business22:36 — Increasingly common occurrence in mature businesses22:46 — Conclusion: Process for handling the situation effectivelyPlease support the podcast by giving an honest Rating/Review for the show on iTunes!Head to Kwadwo's website https://quayjo.com tohave Kwadwo review your ads, ads strategy or funnel or tobook a call to talk with him about his ads management services.

Achieving six figures while only working four days a week sounds like an impossible feat for most business owners. But for entrepreneurs who have a proven system and determination, that reality isn’t too far from them. Our special guest for today’s episode is a perfect example of this achievement! We’re fortunate to have Jill Wise here to tell us how she was able to make a six-figure income through her online entrepreneurial ventures.  And here’s the surprising part—she doesn’t even have to grind 24 hours, 7 days a week. She effortlessly makes time for vacations and gym workouts. On top of it all, she manages to do what’s most important for her now and that is to be a mother.Now, you might be thinking, ‘How is that even possible when I have so many things on my calendar?’ The answer, as Jill puts it, is to create your ideal calendar. It all boils down to designing the life that you really want and creating a system that will help you get there. If achieving six-figure years without sacrificing the quality of your life interests you, then you need to pay attention to Jill Wise. Tune in to discover her secrets to developing efficient systems, building strong client relationships, and optimizing your 6-Figure Calendar.In this episode, you'll learn:Why you need to cut out things that don’t matter in your lifeHow to design your ideal calendarSystems to help you achieve six-figure yearsRick Mulready’s Links:Visit Rick’s websiteDM Rick on InstagramFull episodes of The Art of Online Business Podcast on YouTubeKwadwo [QUĀY.jo] Sampany-Kessie’s Links:Grab one of the 50 Facebook Ads Lead Gen Cheat Code presale discount spots!Visit Kwadwo’s website for Facebook Ads helpVisit Kwadwo's website to learn how he can hire a VA for you:https://quayjo.com/hireyourvaSay hi to Kwadwo on InstagramSubscribe to Kwadwo’s YouTube channel to learn with him as he learns about personal finance, financial freedom, foreign languages and enjoying life!Jill Wise's Links:Visit Jill’s websiteCheck out The 6-Figure ScheduleTimestamps:00:00 — Introduction04:30 — Running the business while working as a mother07:45 — The need to create an ideal calendar11:00 — Envisioning the life you want14:10 — Flexibility in calendar17:35 — How Jill’s calendar influences everything22:53 — Systems to help you achieve six figures in a year24:43 — Reflections on tough times in doing business28:57 — Why entrepreneurship was the route Jill took32:29 — Means and ways to connect with people34:51 — How to follow Jill Wise35:55 — Episode wrap-upPlease support the podcast by giving an honest Rating/Review for the show onHead to Kwadwo's website https://quayjo.com tohave Kwadwo review your ads, ads strategy or funnel or tobook a call to talk with him about his ads management services. Click here to subscribe to The Art Of Online Business's YouTube channel so you can see the funnel fixing advice!