Building Trust: The Key to Unlocking Efficiency in the Supply Chain

Mark Graham, co-founder of Commonsku, tackles both the challenges and the potential of the promotional products industry. He explores the fate of those pens and stress balls we leave behind in hotels, contrasting them with the high-quality items we hold onto. This disparity highlights the industry's struggles. But Graham doesn't just dwell on the problems; he offers a solution: fostering a strong community. He explains how Commonsku's innovative software bridges the gap between distributors and suppliers, fostering collaboration across the entire supply chain. This isn't just about software – it's about connection. By fostering authentic connections within the industry, Commonsku empowers distributors and suppliers to interact and collaborate effectively. In essence, Graham details the evolution of Commonsku, a platform that has transformed from a simple product into a powerful tool that unites the promotional product community.