John and Mark X. Cronin are the father-son team that created John’s Crazy Socks, a social enterprise with a mission to spread happiness. They bootstrapped their business into the world’s largest sock store. John is not only a business owner, but he has Down syndrome. Every day, John and Mark show what people with differing abilities can do – more than half their colleagues have a differing ability. And they show their gratitude through their Giving Back program that has raised nearly $700,000 for their charity partners. Most of all, they are spreading happiness one pair of socks at a time. Listen to this informative Sharkpreneur episode with John and Mark Cronin about creating a crazy successful sock company. Here are some of the beneficial topics covered on this week’s show: - How directly engaging with your clients turns them into repeat customers who promote their product by word-of-mouth. - Why it’s important to create opportunities for people with different abilities. - How John’s Crazy Socks blends a social mission with commercial goals, while focusing on creating opportunities with different abilities. - Why it’s important to create a positive customer experience for clients and a great work environment for employees. - How integrating social goals with business objectives and promoting inclusivity and community engagement has led to the success of John’s Crazy Socks. Connect with John and Mark: Guest Contact Info X @JohnsCrazySocks Instagram @johnscrazysocks Facebook facebook.com/johnscrazysocks LinkedIn linkedin.com/company-john-s-crazy-socks Links Mentioned: johnscrazysocks.com Learn more about your ad choices. Visit megaphone.fm/adchoices