The Jasmine Star Show

Jasmine Star

The Jasmine Star Show is a conversational business podcast that explores what it really means to turn your passion into profits. Law school dropout turned world-renowned photographer and expert business strategist, host Jasmine Star delivers her best business advice every week with a mixture of inspiration, wittiness, and a kick in the pants. On The Jasmine Star Show, you can expect raw business coaching sessions, honest conversations with industry peers, and most importantly: tactical tips and a step-by-step plan to empower entrepreneurs to build a brand, market it on social media, and create a life they love.

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How to Uncover and Tell Your Conversion Story with Colin Boyd
4日前
How to Uncover and Tell Your Conversion Story with Colin Boyd
Did you know that our brains are literally wired to not only LOVE but to remember stories?Cool, huh? This collective love for stories makes storytelling one of the most POWERFUL content (and let’s be real, sales) strategies. It enables us to get our message across in a way that people want to receive it.And that’s magic.But when you tell the right story to the right people, they’re able to envision themselves in your story…And, well, that’s magic with a sprinkle of fairy dust – topped with unicorn sparkles…And it’s called your conversion story.In this episode, my very good friend, Colin Boyd, Selling From Stage Coach and Storytelling Expert, shares exactly how to leverage storytelling in presentations and sales calls to increase your conversion rates.When you listen, you’ll also learn the three elements of a great story, how to infuse teaching with selling, and Colin’s Conversion Story Framework.Click play to hear all of this and…(00:04:33) The pivotal moment in Colin’s coaching business that led to a transformation in his career.(00:07:09) Colin narrates the impact of a successful presentation on his coaching business and career.(00:08:48) The distinction between origin story and conversion story and the importance of the latter in conveying transformation.(00:14:50) How storytelling can help you influence and connect with the audience.(00:16:27) How to choose the right story to tell.(00:19:29) The three elements of a great story for audience engagement.(00:24:56) The impact of speaking on stage and running webinars when establishing authority and leadership.(00:29:04) How to effectively communicate with the audience.(00:32:03) The importance of shifting beliefs and teaching practical (but non-overwhelming) content in presentations.(00:35:50) The process of achieving results without explicitly revealing the offer.(00:38:47) How to teach and sell at the same time to create value and desire in the audience.(00:45:16) The importance of practicing presentations (in front of a mirror or camera) to connect your thoughts with spoken words.(00:52:28) The Conversion Story Formula to craft and share a conversion story within 48 hours.Wanna learn the exact 4 blueprints that I use for my 7-figure launches — and better yet, understand how you can implement them in your own business? Save your seat for my free masterclass, How to Double Your Revenue in 60 Days with a Proven Launch Plan! (Plus, live attendees get access to Your Short Term Revenue Toolkit: my go-to resource for making $$$ fast.)For full show notes, visit:https://jasminestar.com/podcast/episode400Register >>HERE'How to Double Your Revenue in 60 Days with a Proven Launch Plan,'  to learn the exact 4 pillars that I use for my 7-figure launches — and how to implement them, too.
How to Price Your Offer to Increase Sales
6日前
How to Price Your Offer to Increase Sales
Have you ever wondered what makes someone choose one product over another?Well, it's not just about the price; it's about the perceived value.And as wild as this may seem, the perceived value is oftentimes associated with a higher price.Take it from someone who was in the luxury wedding photography industry…Some people would ask the price not to make sure they can afford it, but to make sure that very few people can.In this episode, you’ll learn my four-step framework for determining your price, how to increase the perceived value of your offer, and psychological strategies to get more sales.Click play to hear all of this.Register >>HERE(00:00:01) The discomfort around money, and beliefs about pricing.(00:02:13) The impact pricing has on your business.(00:04:29) Should you discount your offer?(00:05:37) Strategies to increase the value of your offer.(00:11:00) How pricing shapes the perception of a brand.(00:13:57) How to use psychology in pricing to spark emotions and drive sales.(00:15:52) How to use the “Decoy Effect” in your pricing strategies.(00:17:57) How to know if you should use odd or even numbers in your pricing.(00:20:16) The strategy of bundling and adding bonuses to enhance the value of your offer.(00:21:16) The psychological impact of bundling products and services together to create a perception of value.(00:25:21) The strategy of creating a sense of scarcity and urgency to encourage faster decision-making.(00:32:42) The benefits of offering tiered pricing to increase conversion rates.(00:39:22) How to determine the dollar amount to charge.For full show notes, visit:https://jasminestar.com/podcast/episode399Register >>HERE'How to Double Your Revenue in 60 Days with a Proven Launch Plan,'  to learn the exact 4 pillars that I use for my 7-figure launches — and how to implement them, too.
How I Rediscovered Joy as a Leader, Founder, and CEO
15-02-2024
How I Rediscovered Joy as a Leader, Founder, and CEO
Can I be really real with you for a moment?Podcasting was starting to feel…well, lonely. As much as I love this creative outlet and especially the opportunity to go deeper with you – I was ready to spice things up.So, I started asking myself, how might I have a podcast host without having to change the nature of my show?This single thought led my team and I to the idea of having a temporary co-host. The co-host coordinates and curates the guests and contribute to conversational questions (which takes a lot of the pressure and responsibility off of me).And y’all this was IT. praise handsJust like that, the fun/excitement/zest was back.In this episode that originally aired on the Earn Your Happy podcast with Lori Harder, we discuss the power of creating meaningful connections, staying in your zone of genius as a CEO, and the importance of aligning with fulfilling projects.Click play to hear all of this and…(00:00:42) Why I started bringing on a co-host for my podcast and the impact it has made.(00:09:03) The importance of delegating and staying in your zone of genius.(00:14:02) My insights on reframing thoughts about money and hiring team members to grow.(00:19:28) The lessons I learned through personal development.(00:23:12) My journey of rediscovering passion, purpose, and the creation of new business ideas.(00:27:25) Why I created my NEWEST offer.(00:29:07) Strategies for women in male-dominated industries and spaces.(00:31:46) How understanding your business’s data and metrics builds confidence.(00:40:33) How to build a strong network through genuinely caring and showing interest in others.(00:41:48) How to name a project/offer with simplicity and clarity.(00:49:04) The power a webinar can have on service AND product-based businesses.Click >>HEREHow to Double Your Revenue in 60 Days with a Proven Launch Plan, where you’ll learn the exact 4 pillars that I use for my 7-figure launches — and you’ll understand how to implement them, too.For full show notes, visit:https://jasminestar.com/podcast/episode398Register >>HERE'How to Double Your Revenue in 60 Days with a Proven Launch Plan,'  to learn the exact 4 pillars that I use for my 7-figure launches — and how to implement them, too.
How to Avoid Self-Sabotaging Your Launch
13-02-2024
How to Avoid Self-Sabotaging Your Launch
I  call it…“The Serena and Venus Williams Effect”.That feeling we get when we see someone claiming victory.We see the oh-so-prestigious-shiny trophy, but we don’t see what it symbolizes..the cold, dark, and silent work to get it.And lemme tell you, every olympic level athlete has one thing in common… they’ve had WAY more failures than championships and they kept going.And that’s what it takes for us as business owners. If you’ve launched a product or service and you didn’t get the results you wanted (no scratch that, DESERVE!) this episode is for you.Click play to hear all about…[00:00:14] The assumption I made about the 6 & 7-figure business owners who attended my mastermind (I was wrong!)[00:02:21] The conversation I had with venture-backed capitalists that led to an aha moment.[00:04:18] Three frameworks for you to NOT self-sabotage your future launch.[00:06:18] How to assess and make improvements for future launches.[00:09:53] The mindset to have around launches and how to learn and move forward from the failed ones.[00:10:40] What it takes to play at an Olympic athlete level in your field.[00:13:43] The embarrassing moment I had when attending my first mastermind (and how I met my amazing friend, Amy Porterfield).[00:18:52] How I stopped trading hours for dollars and created time freedom.[00:20:57] The experience of having to learn and do everything yourself before being able to hire help and delegate tasks.[00:22:45] How making small changes can lead to fast results.[00:23:41] Jasmine emphasizes the need to put in silent, dark, and cold work like an athlete before deserving success and holding the trophy.Register >>HEREHow to create a promotional launch plan to double your revenue in 60 days!For full show notes; visithttps://jasminestar.com/podcast/episode397Register >>HERE'How to Double Your Revenue in 60 Days with a Proven Launch Plan,'  to learn the exact 4 pillars that I use for my 7-figure launches — and you’ll understand how to implement them, too.
How to Create an UNFORGETTABLE Customer Experience
12-02-2024
How to Create an UNFORGETTABLE Customer Experience
I’ll NEVER forget the way they made me feel…We (JD, my business partner and husband, and I) went to Las Vegas with a 24-hour notice to meet our daughter, Luna, for the very first time.Knowing that this is undisputedly the most important **day of our entire lives, we wanted it to be an incredible experience.But the hotel that we originally booked reeked of decades-worth of cigarette smoke and dust-filled curtains…We simply couldn’t stay there… so we called the Four Seasons.AND THANK GOD WE DID…It was quite possibly the most incredible experience I’ve ever, EVER had… I’m talkin’ upgraded suits, fresh flowers, hand-written notes, bottles of prosecco…Y’all, the valet even helped us install Luna’s car seat. Just incredible. And because of this experience, we return (like clockwork) every single year.The lesson: If you want more referrals and repeat buyers, create an unforgettable experience.In this episode, you’ll learn how to create an experience that’ll increase customer loyalty and your competitive edge. I also break down the customer journey, sharing strategies for you to create impactful experiences at each phase.Click play to hear all of this and…(00:00:01) My unforgettable experience of adopting Luna in Las Vegas (and the unexpected challenges.)(00:02:08) The extraordinary care and support provided by the Four Seasons during our stay, leading us to yearly visits.(00:05:54) The importance of creating unforgettable experiences in business and how it can set YOU apart from competitors.(00:07:01) The HUGE impact of creating great experiences.(00:08:00) How you can create an experience at each stage of the customer journey (and strategies for doing so!)(00:08:57) Examples of how a service-based business owner, product-based business owner, and a network marketer can create experiences to capture attention and spark curiosity.(00:15:42) How to create a killer experience in the purchasing stage with seamless onboarding and shopping experiences.(00:17:43) The Importance of creating a good first impression and the customer's initial awareness of your product or service.(00:20:43) How you can provide ongoing support and resources to ensure customers get the best results.Click >>HEREHow to Double Your Revenue in 60 Days with a Proven Launch Plan, where you’ll learn the exact 4 pillars that I use for my 7-figure launches — and you’ll understand how to implement them, too.For full show notes, visit:https://jasminestar.com/podcast/episode396Register >>HERE'How to Double Your Revenue in 60 Days with a Proven Launch Plan,'  to learn the exact 4 pillars that I use for my 7-figure launches — and you’ll understand how to implement them, too.
How to Create Content That Removes Objections and Increases Your Sales
06-02-2024
How to Create Content That Removes Objections and Increases Your Sales
Believe me when I say that I immediately slammed my laptop shut the moment I heard him say $25,000…Several years back, James Wedmore (my now friend and mentor) was about to open cart for one of his masterminds. JD (my husband and business partner) and I were trying to guess the price before he mentioned it. “$5,000?”… “No way, $10,000?”… whatever it was, we knew it wasn’t going to be cheap.So, why did hearing him say that the price was $25,000 make me slam my computer shut?It’s because even considering paying that amount of money made my mind automatically go to feelings of fear, doubt, and uncertainty… emotions that I didn’t want to feel.But here’s the kicker, slamming my computer shut wasn’t a no. It was an objection that he addressed and handled.In this episode, you’ll learn how to address your potential customers' objections to increase sales, create content and bonuses that directly refute their fears and concerns, and understand the specific objections related to your industry.Click play to hear all of this and…(00:01:20) The importance of creating content that addresses objections and fears to increase sales and revenue.(00:02:24) The strategy of offering bonuses that refute objections when potential customers express interest in buying.(00:05:27) What objections ARE (and ARE NOT).(00:07:09) The importance of empathy when helping your potential customers overcome objections, moving them from fear to possibility.(00:08:06) How to address and overcome fear, doubt, and uncertainty in the sales process.(00:15:04) The distinction between universal fears and business-specific fears and how to address them.(00:16:40) How to use market research to know which questions and fears to address.(00:17:35) How to use questions to refute objections.(00:18:33) The importance of understanding and empathizing with customer struggles and fears.(00:19:33) How I addressed concerns about the length of my course.(00:24:55) How to reframe fears into objections to better address them.(00:26:30) The difference between universal and business-specific objections and how to reframe them in sales conversations.(00:28:25) Examples of creating bonuses that address specific objections and fears.(00:31:50) How to turn objections into sales.(00:32:54) Strategies for increasing revenue.For full show notes, visit: https://jasminestar.com/podcast/episode395Join me for a Revenue Bootcamp: your secret weapon, community, and (free!) accelerator for setting a plan on how exactly you’ll double your revenue this year. https://jasminestar.com/revenuebootcampRegister >>HERE'How to Double Your Revenue in 60 Days with a Proven Launch Plan,'  to learn the exact 4 pillars that I use for my 7-figure launches — and you’ll understand how to implement them, too.
Wealth Building Strategies: How to Budget, Invest, and Raise Your Prices with Brandon Kidd
01-02-2024
Wealth Building Strategies: How to Budget, Invest, and Raise Your Prices with Brandon Kidd
Quick question: Do you look at your business as a piggy bank or an ATM?Oof. When my kind/smart/generous friend, Brandon Kidd, asked me this question ya girl had to take a pause…During that pause, a cinematic flashback of fancy dinners, upgraded plane tickets, and unnecessary business purchases flew through my mind.It turns out that making business purchases can be a slippery slope to funding your lifestyle, and we NEED to have more conversations around that.This is exactly why I asked Brandon, wedding photographer and business strategist, to be a guest on the podcast and share some of the magic-ness inside of his brain with you.In this episode, you’ll learn strategies for financial stability, how to make informed financial decisions, ways to invest in growth, and the significance of building wealth that transcends your life and business.Click play to hear all of this and…(00:00:14) How I met Brandon and our shared experiences in life and business.(00:02:18) How to know if you’re treating your business as a piggy bank or an ATM (and how it affects your financial growth.)(00:05:59) The importance of aligning lifestyle choices with your business goals.(00:07:40) How to use business funds wisely to help the business grow and make operations more efficient(00:09:31) How you should think of your ROI when making business decisions and evaluating expenses.(00:13:55) How to determine your pricing in the service-based industry.(00:12:19) How to transform excess cash into wealth.(00:19:00) Why you should analyze your conversion rates.(00:20:15) The airline pricing model and how to apply it to your pricing strategy.(00:25:19) The concept of diversifying revenue streams and managing cash flow.(00:27:43) The importance of knowing your monthly expenses, hitting income targets, and optimizing your costs.(00:31:46) How to deal with recessions (and the power of diversifying your income sources and living below your means.)(00:35:25) Choices that impact wealth and making conscious budget decisions.(00:39:09) Strategies for building wealth (and investing in other income-producing assets.)(00:44:30) How to apply the "MAX" method to measure business growth and determine smart investments.(00:56:30) Short-term sacrifices you can make to create long-term growth.You can dive deeper into your business finances by booking a free 30-minute call minute call with Brandon >>HEREhttp://Www.brandonkiddcoaching.com to learn more about his coaching offers!For full show notes, visit: https://jasminestar.com/podcast/episode394Want an up-close and personal, behind-the-scenes, look into my next million-dollar-launch? Join ‘Inside Look’ to get exclusive insights, lessons, and updates WHILE I’m launching. >>CLICK HERERegister >>HERE'How to Double Your Revenue in 60 Days with a Proven Launch Plan,'  to learn the exact 4 pillars that I use for my 7-figure launches — and you’ll understand how to implement them, too.
How to Become Your Own Advocate and Get What You Want With Heather Hansen
30-01-2024
How to Become Your Own Advocate and Get What You Want With Heather Hansen
Real talk: You might believe that something is possible…but do you believe it’s possible for YOU?If not, it’s time to start.And you can do this by collecting and creating evidence proving to your “inner jury” that you’re capable of achieving whatever you want to accomplish.In fact, this is exactly what Heather Hansen, the incredibly talented and brilliant lawyer/advocate/author, explained so beautifully during our discussion (which I’m so EXCITED to share with you.)In this episode, you’ll learn how to advocate for yourself and your business (in a way that helps you get what you want), the importance of understanding your audience, and how to ask “with delight”. We also touch on overcoming the fear of embarrassment and how the realization that not getting what you want can be just as informative as achieving it.Click play to hear all of this and…(00:00:17) Why you need to advocate for your business.(00:02:10) How to use storytelling while advocating for you or your business.(00:03:01) The role your “inner jury” plays in self-advocacy.(00:07:13) How to CREATE evidence to support your self-belief and advocacy efforts.(00:09:55) How to ask for something “with delight” and how it helps you get what you want.(00:10:50) How you can advocate for your ideas in a way that resonates.(00:13:36) The different approaches to advocacy when communicating with a team and prospective clients.(00:15:28) How to advocate for a cold audience and the importance of building belief through content.(00:17:35) How to use content to create evidence and use storytelling to build belief.(00:18:32) The importance of repeating a message in different forms to effectively communicate value and resonate with different people.(00:25:20) How to ask for help when you need it (and before you can get resentful.)(00:27:55) Heather’s framework (that you can use) when negotiating a raise, opportunity, or promotion.(00:35:04) Heather’s journey of advocating for herself and making significant changes in her career and personal life.(00:38:27) The two biggest barriers when advocating for what you want.(00:40:23) The importance of understanding the perspective of the person you are advocating to.Click >>HERERevenue Bootcamp where you’ll join me for four live sessions, each focused on setting a clear plan of action for financial growth.For full show notes, visit:https://jasminestar.com/podcast/episode393Register >>HERE'How to Double Your Revenue in 60 Days with a Proven Launch Plan,'  to learn the exact 4 pillars that I use for my 7-figure launches — and you’ll understand how to implement them, too.
How to Create Sustainable Business Success by Prioritizing Your Health with Dr. Gabrielle Lyon
25-01-2024
How to Create Sustainable Business Success by Prioritizing Your Health with Dr. Gabrielle Lyon
Have you ever had a conversation that changed your entire life?That’s exactly what happened the day I met Dr. Gabrielle Lyon…After facing health concerns (that seemed to be solution-less) I was ready to give up. I, Jasmine Star, had accepted my suffering…And when I openly shared my newly-accepted fate with Dr. Gabrielle… y’all she wasn’t having it. The words that came out of her mouth were “OH NO, WE ARE HEALING YOU”And, as you can guess, she delivered.If you don’t already know, Dr. Gabrielle Lyon is a health expert who cares for people who change the world (like elite military operators, Olympic athletes, and entrepreneurs).In this episode, you’ll gain insight into (good and bad) entrepreneur behavioral patterns that affect health and business, the different stress responses, and how to maintain wellness during stressful business periods (like launches).Click play to hear all of this and…[00:02:14] How Dr. Gabrielle changed my life.[00:04:32] Dr. Gabrielle’s journey into entrepreneurship and integrating health and wellness into her work.[00:07:42] The predictable patterns and behaviors of successful entrepreneurs in managing their health and wellness.[00:10:02] The importance of cultivating resistance to burnout and the impact of entrepreneurship on health.[00:15:21] Advice on how to prepare for a big project or launch while maintaining health and wellness.[00:20:54] The different stress responses and their importance for entrepreneurs.[00:27:02] The difference between internal and external drivers of discipline.[00:33:57] How to handle discomfort when making decisions.[00:36:33] My personal experience with Dr. Gabrielle's approach to health (and the impact it had on my life.)[00:43:05] Dr. Gabrielle’s simple framework for making lifestyle changes.For full show notes, visit https://jasminestar.com/podcast/episode392Register >>HERE'How to Double Your Revenue in 60 Days with a Proven Launch Plan,'  to learn the exact 4 pillars that I use for my 7-figure launches — and you’ll understand how to implement them, too.
Courses, Subscriptions, and Memberships: How to Create a Profitable Digital Offer
23-01-2024
Courses, Subscriptions, and Memberships: How to Create a Profitable Digital Offer
Y’all, I was FLOORED.$255,000? In one week?It all started in 2016, I realized my income was limited with photography and I needed to diversify my income…So, I created my first digital offer, “Insta 180”.  It was an online store for photography resources like educational PDFs, templates, and short video tutorials. It was something I knew was a definite need in the photography industry.And I’ll tell you what, hand to heaven, that digital offer transformed my entire business, no scratch that, it transformed my entire life.You deserve this, too. Freedom, money, sustainable success - I believe a digital offer is what can get you there in the shortest amount of time.In this episode, you’ll learn how to decide on an offer that works for your business, my five-step framework for planning your offer, and how to determine a price point.Click play to hear all of this and…[00:01:13] The SIMPLE digital offer that helped me earn $255,000 in a week.[00:04:56] The benefits of having a digital offer (and how it can complement your current offers!).[00:08:34] Three steps to take when deciding if creating a digital offer aligns with your business goals, ideal client, and resources.[00:16:00] My five-step framework for conceptualizing and planning your digital offer.[00:18:51] How to decide what to price your offer and if you should offer tier pricing.[00:26:12] The importance of creating a realistic timeline for the course creation and launch.[00:26:59] How to research and test different platforms for hosting the course.[00:28:44] The importance of setting conversion, client satisfaction, and revenue goals for your offer.[00:30:25] My five-step framework for breaking down your course content and organizing the course flow.[00:32:22] How to define specific learning objectives and outcomes for each course module.[00:34:12] What you need to know about writing the course content scripts, outlines, or presentations.[00:35:02] The course content execution: recording and editing videos and writing the text-based materials.[00:37:36] How to test to make sure your course is working properly before students join.Ready to take action? I thought so! >>Click hereFor full show notes, visit: https://jasminestar.com/podcast/episode391Register >>HERE'How to Double Your Revenue in 60 Days with a Proven Launch Plan,'  to learn the exact 4 pillars that I use for my 7-figure launches — and you’ll understand how to implement them, too.
The Mindset to Embrace When Creating a New Offer
16-01-2024
The Mindset to Embrace When Creating a New Offer
There’s something we must do when creating a new offer.Rewire our brains to allow us to think differently.Here’s the deal: our brain wants a sense of security and safety and to do what has worked in the past (which is great for survival, but no bueno in business.) It will talk us out of experimenting with new ideas, testing different strategies, and creating something that isn’t yet proven.Ok, so how do you do this?That’s the question Blessing Richardson, one of our members on the inside of Social Curator, asked during a recent group coaching session.In this episode, you’ll hear our coaching session - and lemme tell you, it was NEXT LEVEL. If you’re in the season of creating something new, this short episode is for you!Click play now to hear all of this and…[00:01:59] Why you must shift your mindset when developing a new offer.[00:05:16] The importance of clearly identifying the target audience and understanding their specific needs and willingness to pay.[00:06:21] Why you should create different offers for different segments of your target audience and provide a tailored experience.[00:07:49] How you can guide your decision-making and provide a sense of security.Want to join Social Curator and be a part of a Community that helps you reach your next level in business? Click >>HERE for a free trial!For full show notes; visit https://jasminestar.com/podcast/episode390Register >>HERE'How to Double Your Revenue in 60 Days with a Proven Launch Plan,'  to learn the exact 4 pillars that I use for my 7-figure launches — and you’ll understand how to implement them, too.
Investing, Fundraising, and Podcasting: How Perseverance Leads to The Greatest Successes with Josh Muccio
09-01-2024
Investing, Fundraising, and Podcasting: How Perseverance Leads to The Greatest Successes with Josh Muccio
This is a full-circle moment right here…A podcast host that I listened to religiously (and helped me gain a deeper understanding of fundraising, company evaluation, and investing) is on the show!And lemme tell you - I couldn’t be more THRILLED.Listen y’all, my incredible friend Josh Muccio created a podcast out of sheer BOREDOM. And even though the podcast seemed like a failure at the time, it eventually led to *The Pitch* podcast, which has been downloaded tens of millions of times. (OK, I see you, Josh!)I mean, the show is so good that Spotify bought it. Hot dang!In this episode, Josh shares his very honest story that led to his wildly successful podcast, the challenges and setbacks he faced, and a breakthrough moment that every business owner needs to hear.Click play to hear more about…(00:02:04) How "The Pitch" podcast came to life (inspired by the idea of telling the true story of how deals are done).(00:02:44) How listening to "The Pitch" podcast helped me gain a deeper understanding of fundraising, company evaluation, and investing.(00:04:54) How Josh accidentally built an e-commerce company in college and then sold it.(00:10:48) The pivotal moment that led to over $1 million committed to companies on the show.(00:14:22) The loneliness and isolation Josh experienced while building his podcast.(00:21:37) The story of Spotify buying “The Pitch” in an effort to make a big splash in the podcast industry.(00:24:00) The impact of COVID-19 had on the podcast production of "The Pitch" in creating new episodes.(00:27:26) The HUGE realization Josh had that every business owner should know.(00:30:12) How Josh bought back "The Pitch" from Spotify.(00:37:28) My story of missing out on investing in Lululemon (and how it influenced my decision to invest in The Pitch's fund).(00:50:46) My experience of investing in a company through The Pitch show fund and why I chose to invest in it.For full show notes, visit https://jasminestar.com/podcast/episode389Josh Muccio is a founder turned podcaster turned VC. After exiting his first company in 2015, Josh got bored and started a podcast. That podcast failed of course, but it eventually led to The Pitch, a show that's been downloaded tens of millions of times. Now he's bringing listeners behind the scenes by letting them invest in the startups featured on the show.Register >>HERE'How to Double Your Revenue in 60 Days with a Proven Launch Plan,'  to learn the exact 4 pillars that I use for my 7-figure launches — and how to implement them, too.
Lessons I Learned Being The Only Woman In The Room
02-01-2024
Lessons I Learned Being The Only Woman In The Room
It hit me out of nowhere like a drive-by bullet…“Selfish, money-driven women like you who adopt are shameful.”And that was just a small part of a lengthy DM I got after sharing my experience of being the only woman in a group of founders at a mastermind event to my stories. (I share the stories and full DM in this episode.)What I didn’t expect was that the very same experience at the mastermind that I was criticized for, prepared me to handle the DM in a way I wouldn’t have before.In this episode, I’m sharing the lessons I learned from the mastermind hike we took in the Phoenician Desert, my breakthrough moment while feeling uncomfortable and different, and how to access high-level business networks before you have the money to invest.Click play to hear all of this and…[00:01:20] The negative DM I got from my Instagram stories and how it made me feel.[00:07:00] My fear of feeling different and how I’m starting to embrace my differences.[00:09:36] How the Phoenician Desert hike prepared me for the negative DM I received.[00:01:13] How I felt being the only woman in a group of founders at a mastermind event.[00:09:54] The three lessons learned from hiking through the Phoenician desert and how they can be applied to dealing with challenging situations.[00:12:48] Answers to the questions I’ve gotten most about being the only female in the mastermind.[00:15:26] What you need to know to “get in the room”.For full show notes; visithttps://jasminestar.com/podcast/episode388Register >>HERE'How to Double Your Revenue in 60 Days with a Proven Launch Plan,'  to learn the exact 4 pillars that I use for my 7-figure launches — and how to implement them, too.
Hiring, Training, and Retaining High-Performing Team Members with Natalie Dawson
26-12-2023
Hiring, Training, and Retaining High-Performing Team Members with Natalie Dawson
Do you want to learn how to hire, train, and retain high-performing team members?Then trust me when I tell you that you NEED the wisdom Natalie Dawson is dropping in this episode! She reveals the secret sauce to building a dream team that will skyrocket your business to new heights and breaks down exactly how you can align your team members' goals with your business goals in a way that makes everyone win.Listen now for all this and….[00:01:23] Natalie's background as a co-founder, best-selling author, and podcast host.[00:03:16] How Natalie began leading massive teams at the age of 20.[00:06:24] The most important lessons that Natalie has learned about building teams.[00:06:56] What the employee life cycle is and how to use it to discover where problems may exist in your business[00:09:53] The importance of asking employees about their personal, professional, and financial goals[00:12:03] The three lessons that will transform the way you build a team.[00:13:32] Natalie’s proven 3-part interview process.[00:22:43] How Natalie became a cofounder, met her husband, and began her current business[00:36:04] How to get creative and find ways to get the attention of people you want to collaborate with.[00:39:18]: Why collaboration is the new currency.[00:40:54] What Natalie has learned about working with family (and how to do it well).Natalie graciously offered podcast listeners a free copy of her book - you can get it now at cardoneventures.com/teamwork and follow her on Instagram, TikTok, YouTube and more @nataliedawson.(And don’t forget to tag us both on social media when you listen to this episode - we’d love to know what you found most helpful!)To view the full show notes for this episode visit:  jasminestar.com/podcast/episode387Register >>HERE'How to Double Your Revenue in 60 Days with a Proven Launch Plan,'  to learn the exact 4 pillars that I use for my 7-figure launches — and how to implement them, too.
Overcoming Work Addiction and Remaining a Successful Entrepreneur with Chalene Johnson
12-12-2023
Overcoming Work Addiction and Remaining a Successful Entrepreneur with Chalene Johnson
If you’ve struggled with addiction to work and placing your value in the success of your business, this episode is for you.My amazing co-host, Lori Harder, connected me with the magical, mythical creature that is Chalene Johson. In this episode, we're lucky enough to hear Chalene's candid and fascinating entrepreneurship journey. From flipping cars as a teenager to navigating her husband's gambling addiction AND holding the Guinness world record for most fitness classes taught, Chalene's journey has been nothing short of unique.Click play now to hear her story and all this…[00:01:22] Hear Chalene’s story and more about her life’s mantra of “let's figure out a way”.[00:03:01] Chalene shares how she has to break the belief that she is only valuable because she makes money.[00:06:50] The point at which Chalene shifts to therapy and learning was when she had an implosion in her marriage after finding out about her husband's gambling addiction.[00:08:48] Chalene realized that she also had an addition to work.[00:09:50] It was in high school that Chalene realized she was different. At 16 she had her first business flipping cars.[00:14:12] Chalene learned she’s good at seeing patterns and solving problems which would lead to her success in business.[00:17:47] A mentor told Chalene “You’re just working and working, you need to pick just one thing and pick the thing where there is an opportunity”. This was when she realized she wanted to pick the fitness industry.[00:22:10] Chalene shares her business success was by learning to make something unique even in a saturated market.[00:27:14] Chalene shares what she would do differently if she could go back.[00:31:43] The best advice Chalene would give is to hire the best attorney you can find.[00:33:02] In 2005, Chalene had the most famous fitness infomercial.[00:35:29] After the selling of her business, Chalene learned to trust that there were other people that could do what she thought only she could do.[00:37:23] Despite selling her business, Chalene never worried it was the last idea she would have success at. This thought would lead to her next business venture.[00:49:34] Chalene predicts that the next big thing online will be Long Form Video. She believes that our brains want to slow down and have control over our attention.[00:53:05] The way Chalene sees it, the entrepreneurs who will succeed are the ones who invest in others.[00:54:07] Two common theme Chalene sees throughout her life is that she is a problem solver and that she is a teacher at heart.[00:55:48] Chalene shares her advice to young entrepreneurs that you shouldn’t try to do it yourself. “You save yourself so many headaches and so much trial and tribulation by investing in that person who’s done it”.[00:56:59] Chalene shares how to connect with her online. You can listen to her business podcast, Build Your Tribe, or listen to her personal podcast The Chalene Show. You can also check out her Youtube channel, @chalenejohnson, or follow her on Instagram @chalenejohnson.Don’t forget to tag me, Lori, and Chalene when you listen to this episode!To view the full show notes for this episode visit: Register >>HERE'How to Double Your Revenue in 60 Days with a Proven Launch Plan,'  to learn the exact 4 pillars that I use for my 7-figure launches — and how to implement them, too.
My Honest Audio Diary: A Week of Business “Flops” (and what I learned from them)
05-12-2023
My Honest Audio Diary: A Week of Business “Flops” (and what I learned from them)
Y’all, I’m getting real honest in this episode/audio diary. That’s right - you’re going to hear six real-time voice memos I recorded during my week as a way of documenting the (many) unexpected “flops” that happen in life and business. I hope it encourages you that these moments are VERY normal.Click play to hear all this and…[00:00:40] Why setbacks and challenges are neither good nor bad.[00:02:23] Why I’m normalizing flops/set-backs in business[00:04:37] Audio Diary entry #1: I share a situation where I felt like I didn’t prepare my team the way I wanted.[12:20:00] Audio Diary entry #2: I talk about how I underestimated the time I needed to review content and had pull back even further to look again at my goals.[00:18:36] Audio Diary entry #3: I share about a moment when I needed to request an extension on a few tasks from my team.[00:23:23] Audio Diary entry #4: I talk about dealing with an unexpected change in my work day when we got a last-minute interview for Luna’s preschool[00:29:04] Audio Diary entry #5: I recorded this clip while blowing drying my hair in my pantry because Luna got sick right before I had a speaking event and I had to pivot quickly[00:34:14] Audio Diary entry #6: I share why I’m choosing to work on a weekend, even when I don’t want to.[00:36:26] Review of the lessons I learned this last week from the “flops” I shared with you.To view the full show notes for this episode visit: jasminestar.com/podcast/episode384Register >>HERE'How to Double Your Revenue in 60 Days with a Proven Launch Plan,'  to learn the exact 4 pillars that I use for my 7-figure launches — and how to implement them, too.
Creating the Life You Love with Kathrin Zenkina
30-11-2023
Creating the Life You Love with Kathrin Zenkina
Are you ready to let go of the thoughts that are no longer serving you and confidently move towards your full potential in business and life? (yes or yasss?) Grab your favorite beverage and settle in - the wisdom and insights shared on this episode just might change your life.In this episode, Lori Harder (my resident co-host) and I chat with Kathrin Zenkina, aka The Manifestation Babe, and hear her story of how she went from $25,000 in debt and sleeping on her grandma's couch to building a multi-million dollar business that’s in full alignment with who she is and what she believes today.[00:01:36] How Lori unknowingly inspired Kathrin to take a whole summer off to take care of herself.[00:02:20] How Kathrin first became interested in personal development and manifestation[00:03:20] What Kathrin learned in the first 12 months of living like her success was inevitable.[00:06:07] How Kathrin discovered the online business space[00:08:44] What happened when Kathrin went to a Tony Robbins event[00:09:34] The question Kathrin asked herself that changed everything[00:13:26] The importance of “living as though your prayers have already been answered.”[00:14:28] How Kathrin started to build her Manifestation business and what she did to overcome the fear of going live.[00:27:27] Kathrin’s strategy for dealing with those who doubt and those who leave negative comments[00:34:27] How to use the 3rd-person perspective” tool to eliminate limiting beliefs.[00:36:09] How to approach a new idea in business.[00:40:10] How Lori practices manifestation in her business[00:54:48] Key lessons Kathrin learned from her launchesIf you’d like to connect further with Kathrin, you can follow her on instagram at @manifestationbabe or visit her website manifestationbabe.com. You can also listen to her podcast - Manifestation Babe.For complete show notes visit: https://jasminestar.com/podcast/episode383Register >>HERE'How to Double Your Revenue in 60 Days with a Proven Launch Plan,'  to learn the exact 4 pillars that I use for my 7-figure launches — and how to implement them, too.
How to Show Up Bigger in Life and Business
28-11-2023
How to Show Up Bigger in Life and Business
I might be going out on a limb here…But I’m going to say you’ve evolved since first starting your business. And since evolving, you might have noticed yourself getting pulled back down to who you once were or who people WISH you were. (Because it feels safe and cushy!)But holding yourself back to those previous versions of yourself is playing small which serves… Well, absolutely no one.What DOES serve your people well is playing bigger, living to your fullest potential, and embracing the growth that you've worked so hard to achieve.In this episode, I share four strategies (with frameworks, of course) that will help you up-level and gain influence in your business and life. Click play to hear all of this and…[00:01:19] What I learned being the only female in an all male mastermind.[00:04:13] The role I played in my family and the responsibilities I took on for YEARS.[00:06:57] The importance of figuring out what gives you the most purpose in YOUR business.[00:09:52] How to be who you are NOW and not who you were or who people want you to be.[00:11:05] How to set hard boundaries to protect time and energy.[00:12:03] How I’ve reframed "no" as a strategic decision that empowers you to say yes to other things.[00:21:16] My four-part framework for making GOOD decisions.[00:28:34] The importance of forming and communicating your own opinions.[00:32:39] The importance of being vulnerable and transparent to build trust with your audience.For full show notes; visit: https://jasminestar.com/podcast/episode382 Register >>HERE'How to Double Your Revenue in 60 Days with a Proven Launch Plan,'  to learn the exact 4 pillars that I use for my 7-figure launches — and how to implement them, too.
How to Build an Irresistible Brand with Brittany Driscoll
23-11-2023
How to Build an Irresistible Brand with Brittany Driscoll
If you’ve been thinking I’m ready for my next thing, but I don’t know what it is… well, buckle your seatbelts and hang on tight. Brit Driscoll is about to come in HOT with advice and guidance just for you!If you haven’t heard of Brittany Driscoll, you’re in for a treat. She’s a friend of Lori Harder’s (my co-host for this episode) and spent years learning business and marketing as a key leader at Drybar. More recently, she co-founded Squeeze and in this episode she shares how she built it into the “Love Brand” it is today, despite having to shut down operations for an entire year during the COVID pandemic.In this episode, we talk about how important it is for entrepreneurs to surround themselves with others who are willing to have raw conversations about the ups and downs of owning a business, and we then deep dive into the everyday life of entrepreneurship, discussing the journey from idea to execution, and the importance of choosing the right business partners.Brit also spills the tea on what a “love brand” is (and the key ingredients for creating one), and how Squeeze navigated the challenges of the pandemic and maintained a sense of purpose for their employees and members.[00:01:00] About Brittany Driscoll and her career.[00:01:40] Brit and Lori’s first meeting.[00:04:32] Brit’s background from “hot wheels to hot air”[00:07:20] How Brit transitioned from marketing employee at Drybar to co-founding Squeeze.[00:11:13] The structure of the relationship Brit had with her co-founders.[00:15:28] The framework Brit used to have the conversation to build Squeeze with her co-founders.[00:18:56] The key ingredients to creating a ‘Love Brand’[00:22:40] How to apply Brit's EIC model for your business.[00:26:45] The first major challenge (that she didn’t see coming) that shaped Brit.[00:30:34] What Brit did to keep herself in a place of leadership when faced with her biggest challenge in business.[00:34:29] When everyone else said “this is the end” Brit made sure that it wasn’t.[00:38:44] How to know when to push or take a step back.[00:40:01] Lori and Brit’s relationships with investors.[00:45:55] How Brit and I actually met.[00:51:10] How to connect with Brit and Squeeze.Friends, I can’t wait to visit Squeeze soon and you better believe I will share my experience with you. I don’t call myself an influencer, but an entrepreneur with influence, and I'm ready to hype up Squeeze!Do you want to own a Squeeze? You can head to https://www.squeezemassage.com/franchising or visit their website at https://www.squeezemassage.com/. You can also find Brit on Instagram @britdriscIf you’d like to support the Jasmine Star Show, please leave us a review and tag me and Brit and Lori (@loriharder) on Instagram!If you’re ready to learn how to create a ‘Love Brand’, click PLAY to listen now!For complete show notes visit: https://jasminestar.com/podcast/episode381Register >>HERE'How to Double Your Revenue in 60 Days with a Proven Launch Plan,'  to learn the exact 4 pillars that I use for my 7-figure launches — and how to implement them, too.