Price Exploitation Concerns and Retail Events with Dave Garofalo

Coming to you from the JRE Tobacco Aladino Mobile Studios, Nick sits down with Dave Garofalo of Two Guys Smoke Shop to discuss his recent editorial expressing concerns about price exploitation in the cigar industry. We have a frank conversation about why rising prices on cigars is for manufacturers and creates distrust with consumers.

We also discuss ways retailers can do better, more fun events than a simple "Buy Three, Get One Free" deal that engage customers and prompt more revenue.

And find out what we've been watching lately in the Villiger Cigars Entertainment Report!

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