Garlic Marketing Show

Video Marketing Expert Ian Garlic discusses whats working RIGHT now with top marketers, their stories of failure and success. Ian also works live to create video marketing strategies.

In a world full of business “Gurus” and “marketing experts” one man seeks the latest marketing techniques that are actually working, plus finds the real stories of triumph and failure from those REALLY doing it. Guests like #1 Marketer Neil Patel, Tucker Max, Ryan Deiss from Digital Marketer, Michael Port and many, many more… Ian Garlic has hands on helped hundreds of businesses with marketing strategy and execution. As CEO of authenticWEB, Ian launched hundreds of websites, produced even more online videos, and also been through the ringer a few times. Mr.Garlic knows the online marketing techniques that work for REAL businesses and will help to save time and money on the road to happiness. Inspiring stories of business triumph and failure, cutting edge video marketing techniques, secrets to global domination and a sexy voice all rolled into... The Garlic Marketing Show.. PS There might be some food talk but it’s not guaranteed... PPS Garlic doesn’t really stink. Neither should your marketing..... PPPS I don’t like when people overuse Post Scripts. And #hashtags.

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Shortcut to Building Your Coaching /Consulting Business with Mark Porteus of The Soulful Leadership Retreat
17-01-2024
Shortcut to Building Your Coaching /Consulting Business with Mark Porteus of The Soulful Leadership Retreat
Mark Porteous, known as “The Soul Connector”, is a Joint Venture Strategist, Affiliate Concierge, and co-founder of the Soul Affiliate Alliance and the Joint Venture Directory. He is a master of relationship marketing and joint ventures, Mark shares his insights on how you can build your coaching, consulting business, and more without spending a ton of money upfront. Mark discusses the value of relationship marketing, including his upcoming event, the Soulful Leadership Retreat in Orlando. Explore why discernment is crucial for effective relationship marketing, how to run successful joint ventures, and how to leverage the JV Directory. This is a must-watch for all those interested in scaling their businesses through strategic partnerships and relationship marketing.What You’ll Learn:Mark’s  Approach to Business and Relationship MarketingThe Value of Joint Ventures and Strategic CollaborationsSecrets to Building Lasting Business PartnershipsThe Concept of Soulful Leadership and the Impact of Retreats Effective Strategies and Practices in Relationship MarketingChoosing the Right Business Partners for Growth and SuccessHow Effective Partnerships Can Lead to Business Scalability and FreedomResources:Connect with IanDownload a Tackle Box!Supercharge your marketing and grow your business with video case stories today!Book a Discovery Call Today with Our ExpertsSubscribe to the YouTube Channel Hosted on Acast. See acast.com/privacy for more information.
How EfficientAide Provides Fractional VA Services to Help Clients “Buy Back Their Time and Eliminate Worry"
06-12-2023
How EfficientAide Provides Fractional VA Services to Help Clients “Buy Back Their Time and Eliminate Worry"
Join Kyle Walbrun, CEO of EfficientAide, as he tackles the biggest challenges in business development and the crucial role of executive assistants. Discover the secrets to seamless business processes through automation, the impact of podcasts on leadership visibility, and the power of networks in driving leads. Learn the top traits of an executive assistant ideal for EOS frameworks and how to reclaim 7 hours a week for strategic growth.If you’re looking to accelerate your business growth through leverage, definitely check out this video!What You’ll Learn:The Top Three Challenges in Business DevelopmentHow Visionaries Ensure Follow-Through in Business Development InitiativesCrafting Automated Response Systems to Streamline Business ProcessesAmplifying Leadership Visibility: The Power of Podcasts and Executive AssistantsLeveraging Connector Networks for Enhanced Referral-Driven Lead GenerationIdentifying the Three Key Qualities of an Ideal Executive Assistant for EOS ImplementationOptimizing EOS Frameworks with Executive Assistant SupportStrategies to Reclaim 7 Hours Each Week for Strategic Business GrowthConnect with Kyle Walbrun:Website LinkedinEmail ResourcesConnect with IanDownload a Tackle Box!Supercharge your marketing and grow your business with video case stories today!Book a Discovery Call Today with Our ExpertsSubscribe to the YouTube Channel Hosted on Acast. See acast.com/privacy for more information.
Dave Albano on When to Hire a Fractional CMO to Becoming a Fractional CMO
01-12-2023
Dave Albano on When to Hire a Fractional CMO to Becoming a Fractional CMO
Are you a small business owner dreaming of big-league marketing without the big-league budget? We've got a secret to share! Tune in to our latest episode of The Garlic Marketing Show, where Ian Garlic sits down with marketing guru Dave Albano to unlock the power of the Fractional CMO.Discover how Dave's strategic mastery can catapult your business into its next growth phase without the full-time executive price tag. It's all about making smarter choices, not more expensive ones.Don't miss out on these golden nuggets of marketing wisdom that could redefine your business trajectory. 🎧 Listen, learn, and leap forward with The Garlic Marketing Show.What You’ll Learn:Worked Directly with Bob Proctor, Ryan Deiss, and Russell BrunsonThe #1 Tool to Overcome Entrepreneurship ChallengesWhen Should Agencies Become Fractional CMOsThe Sweet Spot for Hiring a Fractional CMO and When You Should NOT Hire a Full-Time CMOThe Problem with Having a Single Agency Doing EverythingThe Danger of Not Having a Fractional CMOWhen Dave Decided to Move from Being an Agency Owner to a Fractional CMOChoosing Between Being an Agency and a Fractional CMO.The Tools That You Need as a Fractional CMOHis Favorite Tools and Insights from Ryan DeissHow He Became Semi-Retired as a Fractional CMO Working Only Tuesday Through ThursdayThe Markers of Wealth and FreedomThree Questions You Need to Ask Yourself to Decide if Being a Fractional CMO is Right for YouConnect with Dave Albano:Website LinkedinFacebookResourcesConnect with IanDownload a Tackle Box!Supercharge your marketing and grow your business with video case stories today!Book a Discovery Call Today with Our ExpertsSubscribe to the YouTube Channel Hosted on Acast. See acast.com/privacy for more information.
ChatGPT Prompts to Create AI Press Releases with eReleases Mickie Kennedy
20-11-2023
ChatGPT Prompts to Create AI Press Releases with eReleases Mickie Kennedy
In an insightful session with Mickie Kennedy, founder of eReleases, delve into the synergistic use of AI for crafting press releases and the vital role of human touch where AI falls short. Learn to create resonant ChatGPT prompts, differentiate impactful quotes from mediocre ones, and discover the best AI tools for press release writing.Uncover eReleases' strategy for keeping costs low and how a single press release can lead to substantial media coverage. We also explore strategies for gaining local media attention, building out a PR campaign for digital agencies, and how to leverage press success into a compelling "Brag Book" for business development.Don't miss out on these insights to enhance your PR strategy—perfect for businesses looking to make a mark in today's media landscape.What You’ll Learn:Leverage AI to Draft Press ReleasesCraft Captivating ChatGPT QuotesAI Falls Short with Headlines and QuotesPowerful Quotes Give Stories a HookVivid Quotes Beat Generic OnesChatGPT to Brainstorm Release IdeasPrompt ChatGPT for Press Release DraftseReleases Leverages Editorial Downtime150+ Pickups from 1 Strategic ReleasePitch Local Media DirectlyConsistency Wins with Local OutreachProactive Pitches Get Repeat CoverageLaunch a 6-8 Release PR CampaignShare the Story Behind the BusinessPress Clips Build a Brag BookProvide Compelling Story AnglesConnect with Mickie Kennedy:Website LinkedIn PR StrategyResourcesConnect with IanDownload a Tackle Box!Supercharge your marketing and grow your business with video case stories today!Book a Discovery Call Today with Our ExpertsSubscribe to the YouTube Channel Hosted on Acast. See acast.com/privacy for more information.
Website Design Mistakes Killing Conversions with FigPii Khalid Saleh
10-11-2023
Website Design Mistakes Killing Conversions with FigPii Khalid Saleh
Dive into the digital deep end with our latest podcast episode featuring Khalid Saleh, CEO of Invesp & Co-founder of FigPii. Learn from the transformative tales of e-commerce giants and unlock the secrets behind effective website optimization. From Motorola's $50M e-commerce story that resulted in only 10 orders to the sophisticated A/B testing strategies employed by eBay, we explore methods that unveil the true interactions users have with your software.Is your 'About Us' page-turning visitors into customers? Are you effectively projecting the image of a larger enterprise? We dissect the critical website elements that businesses often overlook but desperately need.Plus! Discover the single most important factor that propelled FigPii's success and the essential element your website's above-the-fold area should have.Don't let your site be just another URL lost in the vastness of the internet. Tune in now to make sure your website not only stands out but also delivers on its promises. What You’ll Learn:Where Your Website Needs to Be NormalBuilding Motorola's E-commerce Website $50 Million Ended Up with 10 OrdersOptimizing eBay with A/B TestHow to See EXACTLY How People Are Using Your SoftwareOptimizing the About UsHow to Ask Visitors What's Wrong on Your WebsiteGiving the Impression Your Business Is Bigger Than It IsThe #1 Thing Most Common Mistake on WebsitesThe #1 Thing You SHOULD Add to WebsitesThe One Thing That Launched FigPii's SuccessThe #1 Thing You Need Above the FoldConnect with Khalid Saleh:Website Figpii websiteLinkedIn  Hosted on Acast. See acast.com/privacy for more information.
The Marketing Secrets to Becoming the #1 Invisalign Practice
29-09-2023
The Marketing Secrets to Becoming the #1 Invisalign Practice
Dean Steinman, President of Ortho Marketing, reveals key strategies for achieving the #1 rank on Google—a feat he's accomplished for 98% of his clients. He uncovers why patients drive long distances for specific orthodontists and outlines methods for increasing practice referrals. Steinman stresses the crucial role of consistent follow-up and warns against over-reliance on traditional dental software. With an emphasis on adaptability in the face of evolving online leads and AI technologies, he provides targeted advice for excelling in Invisalign marketing and shares actionable tips for expanding orthodontic practices.Don't be left in the digital dust—adapt, evolve, and dominate your market with Dean Steinman's proven strategies. Your journey to becoming the #1 Invisalign practice starts now.Are you ready to transform your practice's future?What You’ll Learn:Strategies for Achieving Top-Tier Status in Invisalign Service.High Success Rate of Achieving Google's #1 Ranking for Clients.Why One Patient Drives 45 Minutes to Go to an Orthodontist.How to Solidify More Referrals for Your Orthodontic Practice.The Number of Times You Need to Reach Out to a Lead to Show Up.Why You Should Not Rely on Dental Software To.The Key to Great AI Success.Why You Need to Be #1 for Invisalign.The Keys to Dominating in Invisalign Marketing.How to Sell More Cosmetic Dentist Cases with Invisalign.Connect with Dean Steinman:Website LinkedIn PodcastResources:Connect with IanDownload a Tackle Box!Supercharge your marketing and grow your business with video case stories today!Book a Discovery Call Today with Our ExpertsSubscribe to the YouTube Channel Hosted on Acast. See acast.com/privacy for more information.
Hiring a Fractional Integrator to Improve Marketing Results
22-09-2023
Hiring a Fractional Integrator to Improve Marketing Results
With Jamie Munoz, we explore the intricacies of becoming a Fractional Integrator, including the timing and triggers for hiring, and red flags to look out for. We delve into the benefits and risks associated with full-time versus fractional integrators, highlighting the role of a Vision Traction Organizer in marketing decisions.She shares her experience with the Working Genius model in weekly meetings, providing insights on intentional hiring and debunking myths about full-time integrators. Plus, discover unique merchandise and holiday gift ideas for integrators!Don't miss out on our special feature with Gino Wickman, discussing key aspects of fractional integration: https://www.youtube.com/shorts/y9fVy9h1d1gTake the next step in optimizing your business's potential with Jamie Munoz's expertise!What You’ll Learn:How to Become a Fractional IntegratorRed Flags in Hiring an IntegratorOptimal Timing for Transitioning to a Fractional IntegratorWhen to Start the Search for an IntegratorTriggering Thoughts: Catalysts for Decision-makingRisks of Hiring a Full-Time IntegratorThe Role of VTO (Vision Traction Organizer) in Marketing DecisionsMust-Have Merchandise for IntegratorsHoliday Gift Ideas for an IntegratorJamie Munoz's Use of Working Genius in Weekly MeetingsTips for Intentional Hiring of Full-Time Integrators Using Fractional InsightThe Myth of the Full-Time IntegratorBenefits of a Fractional IntegratorConnect with Jamie Munoz:Website LinkedIn Gino Wickman EpisodeResources:Connect with IanDownload a Tackle Box!Supercharge your marketing and grow your business with video case stories today!Book a Discovery Call Today with Our ExpertsSubscribe to the YouTube Channel Hosted on Acast. See acast.com/privacy for more information.
Phil Mershon New Book on Creating an Amazing Event  Experience through Experience Design
05-09-2023
Phil Mershon New Book on Creating an Amazing Event Experience through Experience Design
Get ready to level up your event planning game! Phil Mershon, Director of Experience and the author of "Unforgettable: The Art and Science of Creating Memorable Experiences", spills the secrets to creating events that attendees can't stop talking about. Want to know how to make even a toothbrush make a lasting impression? Or how to use music to turn your event into a symphony of networking and engagement? From mastering Experience Design to dodging the most common event planning pitfalls, Phil covers it all. Pre-event buzz, Zoom hacks, you name it—this is the playbook for creating a true "Summer Camp" for your industry. Don't miss it!What You’ll Learn: Unforgettable Event Planning StrategiesThe Impact of Inflation on Modern EventsMastery of Experience Design for Event SuccessTypes of Networking: Unlocking Connection PotentialRole of Music in Enhancing Event EngagementBridging Speakers and Audience ExperienceHow They Use Toothbrushes to Make the Event BetterMust-Ask Questions for Event Attendee RetentionWhy Anti-Social Media Rooms Are Game-ChangersHow to Build Connection Using Your Sales PageConnecting People BEFORE the EventHow to Create "Bread" Ahead of TimeActivating Clients Ahead of Your EventCreating an Industry-Specific "Summer Camp" ExperienceAudience Evolution and Micro-CommunitiesMarketing Focus Areas Every Event Planner Should KnowThe Two Big Mistakes That Events MakeConnect with Phil Mershon:Website Website 2 LinkedIn BookResources:Connect with IanDownload a Tackle Box!Supercharge your marketing and grow your business with video case stories today!Book a Discovery Call Today with Our ExpertsSubscribe to the YouTube Channel Hosted on Acast. See acast.com/privacy for more information.
Closing a Digital Marketing Agency to Start a Newsletter Media Company with Nate Kennedy
30-08-2023
Closing a Digital Marketing Agency to Start a Newsletter Media Company with Nate Kennedy
Nate Kennedy, Digital Media Tycoon, and CEO of Optimized Assets, Inc., masterminded a shift from heading a thriving seven-figure digital marketing agency to orchestrating a media company that emphasizes lifestyle over profits. Uncover the audacious strategy of declining $25k per month clients and the art of crafting cash-attracting newsletters.Navigate the challenges of shadow bans and algorithms, distinguish between newsletter business and mere list building, and unlock the secret to a one-step funnel process that captured 3 million subscribers. Tailored for forward-thinking digital marketers, agency leaders, and entrepreneurs hungry for actionable insights into aligning business strategy with personal aspiration, and harnessing the power of email marketing for unparalleled success.What You’ll Learn:The challenges of handling $20k per month clients Turning Down Big OpportunitiesBuilding a Lifestyle-Centric Media CompanyUnderstanding Newsletter vs. List BuildingTwo Profit-Driving Newsletter Types: Identifying the two types of newslettersCreating Faceless NewslettersFrom loving agency life to hating agency life Overcoming Digital ObstacleOwned vs. Controlled AudiencesOne-Step Funnel ProcessStrategies for Massive Subscriber GrowthConnect with Nate Kennedy: Website Nate’s Personal WebsiteLinkedIn InstagramFacebookResources:Connect with IanDownload a Tackle Box!Supercharge your marketing and grow your business with video case stories today!Book a Discovery Call Today with Our ExpertsSubscribe to the YouTube Channel Hosted on Acast. See acast.com/privacy for more information.
AI Financial Marketing Strategies with James Robert Lay | Digital Growth Institute
25-08-2023
AI Financial Marketing Strategies with James Robert Lay | Digital Growth Institute
James Robert Lay, CEO of Digital Growth Institute and expert in digital marketing for financial brands, examines AI's impact on financial services. From the significance of July 5th, 1994, and May 18th, 1995, to insights from Napoleon Hill, Lay explores the differences between financial anxiety and stress, emphasizing the health toll and strategies to transform financial beliefs. He addresses the profiles of financial brand leaders, the importance of IQ vs AQ vs EQ, and strategies to bridge education and action. Lay also uncovers the community's real meaning, financial leaders' impostor syndrome, and what it takes to leverage AI effectively. With a focus on content, the mere exposure effect, and the art of grabbing attention, Lay provides a roadmap to financial marketing success in the AI era.What You’ll Learn:The Framing of 1994: Understanding the historical context of technological and financial evolution.Why July 5th, 1994, and May 18th, 1995, were so ImportantThe Difference Between Financial Anxiety and Financial StressThe Health Toll of Financial Stress:How to Transform Financial BeliefsIQ Vs AQ Vs EQ and Which You Need: Bridging the Gap Between Education and ActionThe Real Meaning of CommunityWhat Financial Brands Have to Do Before They Can Harness AIThe Issue and the Opportunity During the Bank's Recent Financial CrisisWhere We Can Beat AIThe Most Important Content in the Age of AIGrabbing and Honoring AttentionThe Myth of the Better StoryFinancial Problems are Looking for the Hero (and What You Need to Be Instead)Connect with James Robert Lay:Website LinkedIn TwitterYouTubeBookResources:Connect with IanDownload a Tackle Box!Supercharge your marketing and grow your business with video case stories today!Book a Discovery Call Today with Our ExpertsSubscribe to the YouTube Channel Hosted on Acast. See acast.com/privacy for more information.
The Website Page for Cosmetic Surgeon that Led 200% Growth in Traffic with Bill Fukui
16-08-2023
The Website Page for Cosmetic Surgeon that Led 200% Growth in Traffic with Bill Fukui
Bill Fukui, Senior VP Business Development of MedShark Digital and with over 25 years of experience in Plastic Surgery SEO and marketing, joins us for an insightful discussion.Explore the groundbreaking work in onsite optimization during Google's beta stage, the timeless 80/20 rule of digital marketing, and the nuanced truth of long-form content for SEO. Uncover the importance of delivering the right content, ADA compliance for videos, and the evolving trends in video marketing for 2023. Learn about innovative strategies such as the “Selfie Page” for building website authority, mixing video content effectively, and how these led to a 20% to 200% increase in marketing metrics.What You’ll Learn:The First Agency doing Onsite optimization when Google was in the beta stageThe 80/20 rule of Digital Marketing with 25 years of experienceThe half-truth of long-form content for SEOKey for legal video marketingWhat's more important than SEO for your business?Video Marketing Trends for 2023When to do in-depth marketing contentThe Selfie Page helps Build Website AuthorityRemarkable Marketing Metrics: 20% to 200% increase achievedConnect with Bill Fukui:Website LinkedIn Resources:Connect with IanDownload a Tackle Box!Supercharge your marketing and grow your business with video case stories today!Book a Discovery Call Today with Our ExpertsSubscribe to the YouTube Channel Hosted on Acast. See acast.com/privacy for more information.
Dr. Paul Zak Neuroscience and Smartwatches: Predicting Hit Songs and BestTuesdayEver App
09-08-2023
Dr. Paul Zak Neuroscience and Smartwatches: Predicting Hit Songs and BestTuesdayEver App
Join us as we welcome Dr. Paul Zak, a renowned Professor, Speaker, Founder & Chief Immersion Officer, and the brilliant mind behind the book "Immersion: The Science of the Extraordinary and the Source of Happiness." Explore groundbreaking insights into neuroscience, including uncovering the brain's valuation mechanism and the application of immersion for mental health improvement. Discover Dr. Zak's innovative techniques for predicting hit songs with 97% accuracy, the unique power of superfans, and the importance of screen size and view length in digital marketing. Delve into personalized experiences with Four Seasons, face reading, emotion-based value organization, and the 30-second dissipation effect. Learn practical tips for charities, and marketers, and how immersion leads to happiness and longevity. Visit besttuesdayever.com for a comprehensive exploration of these revolutionary techniques.What You’ll Learn:Uncovering the Brain's Valuation MechanismDeveloping Neuroscience as a ServicePredicting Hit Songs with 97% AccuracyImproving Mental Health Through Immersion TechniquesInsights into Face Reading and Decision MakingHow Emotions Drive Brain's Value OrganizationOptimal Screen Size for Powerful Video ResultsUsing Immersion to Create Lifetime ExperiencesWinning Strategies: How the Four Seasons Captivates GuestsEffective Staging and Anticipation TechniquesThe Influence of Superfans on MarketingLeveraging View Length for Charitable CausesHow Immersion Enhances Happiness and LongevityConnect with Paul Zak:Website LinkedIn Mobile AppResources:Connect with IanDownload a Tackle Box!Supercharge your marketing and grow your business with video case stories today!Book a Discovery Call Today with Our ExpertsSubscribe to the YouTube Channel Hosted on Acast. See acast.com/privacy for more information.