What the Fundraising

Mallory Erickson

What the Fundraising is the podcast for impact leaders and change-makers who are tired of doing things the old school way and are looking for best practices to raise money, run their organization, and think about the nonprofit sector in a whole new way.  Every Tuesday for 40-60 min, your host, Mallory Erickson, will be having real and raw conversations with some of the best personal and professional development experts, many of whom are outside the nonprofit sector. These are bestselling authors, world-renowned researchers, and TEDx experts, most of whom have never spoken to a non-profit audience before. They have come ready to share expertise, lessons, and stories that will fundamentally change the way you show up as a leader and fundraiser. There are so many valuable lessons nonprofit leaders are missing because they are outside of their typical orbit, but no more. Mallory is bringing them in and helping to apply her guest's expertise to disrupt the nonprofit sector once and for all. So if you are ready to learn how to upgrade your fundraising strategy, leadership skills, energy, habits, and mindset to bring in more funding and actually have some fun doing it, then this is the right podcast for you. If you’re wanting to implement ideas you heard, visit MalloryErickson.com/Podcast for the top tips and tools, full transcripts, quotes, videos, and additional resources from each episode. read less
ビジネス・経済ビジネス・経済
教育教育
非営利組織非営利組織
マネジメントマネジメント
自己啓発自己啓発

エピソード

189: Real Talk: Honest Conversations on Business, Motherhood, and Everything In Between with Dana Snyder, Kishshana Palmer, and Becky Endicott
昨日
189: Real Talk: Honest Conversations on Business, Motherhood, and Everything In Between with Dana Snyder, Kishshana Palmer, and Becky Endicott
Today, three inspirational figures, Dana Snyder, Kishshana Palmer, and Becky Endicott, join us for an unfiltered conversation about the realities behind balancing business, motherhood, and personal life. They are exceptional leaders, each dedicated to making a meaningful difference through their unique skills and passions! Dana Snyder is the Founder and CEO of Positive Equation. As a passionate speaker, teacher, and podcast host, Dana dedicates her work to empowering nonprofits with the knowledge to use social media ads effectively. Her mission is to help organizations attract potential supporters and create sustainable giving models, building robust monthly giving programs that transform everyone into philanthropists. Becky Endicott, CFRE, APR, is the Co-Founder and Chief Storyteller of We Are for Good and Co-Host of the We Are For Good Podcast. Becky is a master storyteller and a champion of kindness, celebrating philanthropy, seeking justice, endorsing humanity, pushing boundaries, and embracing people. Known for her authenticity, she often shares self-deprecating stories to forge genuine connections, understanding that true bonds are formed in moments of joy and in life's messy and challenging times. Kishshana Palmer, CFRE, is the CEO of ManageMint, Inc., a leadership consulting firm specializing in strategy, management, and growth. As a renowned keynote speaker, event host, TEDx alumnus, and trusted advisor to executive leaders, Kishshana brings real-world solutions and authentic, high-impact experiences to CEOs, senior leadership teams, organizations, companies, and solo entrepreneurs. Her expertise and vibrant personality make her a sought-after figure in leadership and management consulting. In this episode, you will be able to: - Identify challenges and triumphs faced by women in career, personal growth, and family life. - Explore themes of vulnerability and authenticity in professional and personal spheres. - Recognize the importance of supportive networks in achieving goals. - Challenge the notion that success requires perfection. - Gain strategies for managing life's highs and lows, fostering resilience. - Learn from stories and advice for personal growth and balance. Get all the resources from today’s episode here.  "This week's episode is sponsored by Keela. Keela is a fundraiser’s CRM, meaning that it goes beyond a data management platform. It enhances your work and propels you to achieve fundraising success. From email and communications tools to AI-powered donation pages, your unique needs will be met with Keela, the CRM built BY fundraisers FOR fundraisers. Learn more at keela.co/mallory Connect with me: Instagram: https://www.instagram.com/_malloryerickson/ Facebook: https://www.facebook.com/whatthefundraising YouTube: https://www.youtube.com/@malloryerickson7946 LinkedIn: https://www.linkedin.com/mallory-erickson-bressler/ Website: malloryerickson.com/podcast Loved this episode? Leave us a review and rating here: https://podcasts.apple.com/us/podcast/what-the-fundraising/id1575421652 If you haven’t already, please visit our new What the Fundraising community forum. Check it out and join the conversation at this link. If you’re looking to raise more from the right funders, then you’ll want to check out my Power Partners Formula, a step-by-step approach to identifying the optimal partners for your organization. This free masterclass offers a great starting point
188: The Power of Multi-Channel Fundraising with Dan Sonners
18-06-2024
188: The Power of Multi-Channel Fundraising with Dan Sonners
This episode is a must-listen for anyone looking to enhance their nonprofit's fundraising strategy through multi-channel integration and innovative thinking! Today, we are joined by Dan Sonners, a seasoned expert in the fundraising industry with a 17-year career dedicated to empowering nonprofit organizations to discover new donors, raise more funds, and optimize their programs with innovative strategies. Throughout this conversation, he shares practical advice on testing and measuring the effectiveness of integrated marketing strategies. Moreover, he challenges fundraisers to seek knowledge beyond their specialties to build more substantial and collaborative fundraising efforts. As Vice President at Conrad Direct, Dan oversees acquisition efforts for a diverse group of nonprofits, utilizing a data-driven approach to provide tailored lists and media recommendations. His role encompasses various aspects of donor acquisition, including results analysis, list planning, data segmentation, list modeling, co-op management, and multi-channel expansion. Also, Dan excels in tailoring bespoke solutions that align with the distinctive missions, goals, and market dynamics of various organizations. His adept strategies have garnered millions of donors and propelled revenue into the hundreds of millions. Additionally, he is the esteemed host of the Dynamic Nonprofits podcast.   In this episode, you will be able to: - Understand the power of multi-channel marketing and integrating direct mail with digital strategies. - Discover the benefits of combining direct mail with SMS, email, and social media. - Explore breaking down silos and fostering cross-channel collaboration. - See how connected TV and direct mail can capture and maintain donor attention. - Recognize the value of a data-driven approach in optimizing fundraising strategies. Get all the resources from today’s episode here.  "This week's episode is sponsored by Keela. Keela is a fundraiser’s CRM, meaning that it goes beyond a data management platform. It enhances your work and propels you to achieve fundraising success. From email and communications tools to AI-powered donation pages, your unique needs will be met with Keela, the CRM built BY fundraisers FOR fundraisers. Learn more at keela.co/mallory Connect with me: Instagram: https://www.instagram.com/_malloryerickson/ Facebook: https://www.facebook.com/whatthefundraising YouTube: https://www.youtube.com/@malloryerickson7946 LinkedIn: https://www.linkedin.com/mallory-erickson-bressler/ Website: malloryerickson.com/podcast Loved this episode? Leave us a review and rating here: https://podcasts.apple.com/us/podcast/what-the-fundraising/id1575421652 If you haven’t already, please visit our new What the Fundraising community forum. Check it out and join the conversation at this link. If you’re looking to raise more from the right funders, then you’ll want to check out my Power Partners Formula, a step-by-step approach to identifying the optimal partners for your organization. This free masterclass offers a great starting point
187: Money Mindset in Nonprofits with Dr. Nadia Brown
11-06-2024
187: Money Mindset in Nonprofits with Dr. Nadia Brown
Have a renewed perspective on the vital role of sales and fundraising in driving mission-driven work, as well as practical insights for fostering a positive money mindset and empowering nonprofit teams to make a meaningful impact! Meet Dr. Nadia Brown, the Founder and CEO of The Doyenne Agency, a premier sales and sales training organization specializing in national coaching, personal development companies, and small boutique businesses. With a mission to empower business founders to build powerful sales teams from their existing non-sales team members and armed with a doctorate in organizational leadership, Nadia brings unparalleled expertise to today's discussion.   In this episode, you will be able to: Understand ongoing money mindset conversations in nonprofits. Explore emotional challenges in fundraising. Learn to reframe the purpose of sales and fundraising. Recognize sales and fundraising beyond financial gain. Gain confidence in making asks. Explore methods for fostering a culture of collective responsibility and empowerment within nonprofit teams. Get all the resources from today’s episode here.  Many thanks to our sponsor, Keela for making this episode possible. Our friends at Keela offer nonprofits like yours comprehensive fundraising and donor management software, equipped with powerful tools to expand your reach, increase fundraising revenue, and foster a dedicated community of supporters. Want a user-friendly platform that provides actionable data? Look no further than Keela. Check out Keela at keela.co/mallory.  Connect with me: Instagram: https://www.instagram.com/_malloryerickson/ Facebook: https://www.facebook.com/whatthefundraising YouTube: https://www.youtube.com/@malloryerickson7946 LinkedIn: https://www.linkedin.com/mallory-erickson-bressler/ Website: malloryerickson.com/podcast Loved this episode? Leave us a review and rating here: https://podcasts.apple.com/us/podcast/what-the-fundraising/id1575421652 If you haven’t already, please visit our new What the Fundraising community forum. Check it out and join the conversation at this link. If you’re looking to raise more from the right funders, then you’ll want to check out my Power Partners Formula, a step-by-step approach to identifying the optimal partners for your organization. This free masterclass offers a great starting point
186: Integrating Business Tools and Practices for Nonprofit Success with Donald Summers
04-06-2024
186: Integrating Business Tools and Practices for Nonprofit Success with Donald Summers
In this episode of What the Fundraising Podcast, Today's episode shares profound strategies on how nonprofits can evolve from merely surviving to becoming scalable change agents by adopting business tools and practices to maximize their impact and ensure sustainable growth! Meet Donald Summers, Founder & CEO of Altruist Partners. With decades of experience in nonprofit management and fundraising, he is dedicated to helping nonprofits achieve their missions through strategic planning and effective management practices. Moreover, his book - Scaling Altruism provides a comprehensive guide for nonprofit leaders seeking to integrate business strategies into their operations.   In this episode, you will be able to: Understand the team-based nature of fundraising. Gain insights into the typical timeline for nonprofits to adopt and benefit from new management tools. Identify the challenges of applying business tools in the nonprofit sector. Discover the need for nonprofits to have open conversations about challenges and seek support. Debunk the myth of nonprofit exceptionalism. Recognize the gaps in support systems for nonprofits. Get all the resources from today’s episode here.  This week's episode is sponsored by DonorPerfect.  DonorPerfect's Community Conference is igniting a passion for change! This year's event, on June 4th & 5th, will equip you with the tools to excel in donor management, program innovation, community engagement, and organizational growth. Remember, every powerful movement starts with a single spark.Your expertise is that spark! Head over to donorperfect.com/donorperfect-conference to register today! Connect with me: Instagram: https://www.instagram.com/_malloryerickson/ Facebook: https://www.facebook.com/whatthefundraising YouTube: https://www.youtube.com/@malloryerickson7946 LinkedIn: https://www.linkedin.com/mallory-erickson-bressler/ Website: malloryerickson.com/podcast Loved this episode? Leave us a review and rating here: https://podcasts.apple.com/us/podcast/what-the-fundraising/id1575421652 If you haven’t already, please visit our new What the Fundraising community forum. Check it out and join the conversation at this link. If you’re looking to raise more from the right funders, then you’ll want to check out my Power Partners Formula, a step-by-step approach to identifying the optimal partners for your organization. This free masterclass offers a great starting point
185: Navigating Fear: Insights from Neuroscience, Trauma Research, and Fundraising Challenges with Arash Javanbakht
28-05-2024
185: Navigating Fear: Insights from Neuroscience, Trauma Research, and Fundraising Challenges with Arash Javanbakht
In this episode of What the Fundraising Podcast, Join Arash Javanbakht, psychiatrist, neuroscientist, and director of the Stress, Trauma, and Anxiety Research Clinic (STARC), as he delves into the intricate workings of fear and anxiety. With expertise spanning neuroscience, trauma research, and nonprofit fundraising, he offers a comprehensive exploration of how fear manifests in our brains, its evolutionary origins, and practical strategies for managing it in various aspects of life! Arash's clinical focus encompasses civilians, law enforcement, and refugees, particularly those affected by war trauma in regions like Syria and Iraq. Through STARC, he conducts groundbreaking research into the biological and psychological factors contributing to resilience and vulnerability in trauma response. Also, Arash pioneers the integration of technology into mental health care, exploring augmented reality and telemedicine for innovative in vivo treatment of anxiety disorders and PTSD. Moreover, his work has received widespread acclaim, featuring in prominent media outlets such as CNN, Al Jazeera, NPR, and The Washington Post. In this episode, you will be able to: Understand the biology and psychology of fear responses. Analyze fear's influence on decision-making, particularly in nonprofit fundraising. Develop strategies for overcoming fear-related challenges. Cultivate resilience and find meaning in adversity. Apply practical tips for harnessing fear as motivation. Get all the resources from today’s episode here.  This week's episode is sponsored by DonorPerfect.  DonorPerfect's Community Conference is igniting a passion for change! This year's event, on June 4th & 5th, will equip you with the tools to excel in donor management, program innovation, community engagement, and organizational growth. Remember, every powerful movement starts with a single spark.Your expertise is that spark! Head over to donorperfect.com/donorperfect-conference to register today! Connect with me: Instagram: https://www.instagram.com/_malloryerickson/ Facebook: https://www.facebook.com/whatthefundraising YouTube: https://www.youtube.com/@malloryerickson7946 LinkedIn: https://www.linkedin.com/mallory-erickson-bressler/ Website: malloryerickson.com/podcast Loved this episode? Leave us a review and rating here: https://podcasts.apple.com/us/podcast/what-the-fundraising/id1575421652 If you haven’t already, please visit our new What the Fundraising community forum. Check it out and join the conversation at this link. If you’re looking to raise more from the right funders, then you’ll want to check out my Power Partners Formula, a step-by-step approach to identifying the optimal partners for your organization. This free masterclass offers a great starting point
184: Emotional Intelligence, Relationships, and Inner Healing with Haley Cooper
21-05-2024
184: Emotional Intelligence, Relationships, and Inner Healing with Haley Cooper
Are you eager to understand your emotions better, improve your relationships, and begin a journey of personal growth and healing? Get ready for a journey through the intricate dynamics of human relationships, exploring how emotions shape our interactions and influence our behaviors. Meet Haley Cooper, a Certified Fund Raising Executive (CFRE), Certified Stress Management Coach, and Certified EmC Train the Trainer—the driving force behind The Savvy Fundraiser, an esteemed nonprofit consulting and coaching business committed to uplifting nonprofit leaders. With a deep-rooted passion for effecting positive change, Haley has emerged as a seasoned expert within the nonprofit realm, fueled by a mission to cultivate thriving organizations. In this episode, you will be able to:  Understand the impact of emotional intelligence on personal and professional life. Learn strategies for fostering empathy and effective communication in teams. Explore Emotional Connection Leadership (EMC) and its role in relationships. Discover the importance of naming emotions for emotional balance. Utilize journaling, meditation, and support for emotional healing. Prioritize expressing impact over feedback for conflict resolution. Embrace vulnerability and self-discovery in navigating emotions. Apply principles for enhancing emotional wellness and relationships. This week's episode is sponsored by DonorPerfect.  DonorPerfect's Community Conference is igniting a passion for change! This year's event, on June 4th & 5th, will equip you with the tools to excel in donor management, program innovation, community engagement, and organizational growth. Remember, every powerful movement starts with a single spark.Your expertise is that spark! Head over to donorperfect.com/donorperfect-conference to register today! Connect with me: Instagram: https://www.instagram.com/_malloryerickson/ Facebook: https://www.facebook.com/whatthefundraising YouTube: https://www.youtube.com/@malloryerickson7946 LinkedIn: https://www.linkedin.com/mallory-erickson-bressler/ Website: malloryerickson.com/podcast Loved this episode? Leave us a review and rating here: https://podcasts.apple.com/us/podcast/what-the-fundraising/id1575421652 If you haven’t already, please visit our new What the Fundraising community forum. Check it out and join the conversation at this link. If you’re looking to raise more from the right funders, then you’ll want to check out my Power Partners Formula, a step-by-step approach to identifying the optimal partners for your organization. This free masterclass offers a great starting point
183: Embrace Joy and Self-care as Essential Components of Success with Kishshana Palmer
14-05-2024
183: Embrace Joy and Self-care as Essential Components of Success with Kishshana Palmer
This episode is a must-listen for anyone seeking inspiration and guidance on their journey towards leadership, wellness, and joy.  Meet Today's guest, Kishshana Palmer, CEO of ManageMint, Inc., renowned keynote speaker, and TEDx alumna. With her expertise in leadership and wellness, she transforms leaders and energizes events worldwide. As a trusted advisor to executive leaders, Kishshana brings passion and authenticity to every interaction. Moreover, her commitment to growth, wellness, and impact shines through in her work, making her a sought-after partner for organizations seeking transformation. In this episode, you will be able to:  Understand the importance of self-care and self-awareness in today's fast-paced world. Explore the intersection between wellness and joy. Reconsider the relationship with one's body and mind, recognizing the significance of mindfulness and self-awareness. Challenge the notion that self-care is solely a reward for productivity, instead emphasizing its intrinsic value. Prioritize joy and self-worth as essential components of authentic leadership. Recognize the importance of authenticity and vulnerability in effective leadership. Get all the resources from today’s episode here.  This week's episode is sponsored by DonorPerfect.  DonorPerfect's Community Conference is igniting a passion for change! This year's event, on June 4th & 5th, will equip you with the tools to excel in donor management, program innovation, community engagement, and organizational growth. Remember, every powerful movement starts with a single spark.Your expertise is that spark! Head over to donorperfect.com/donorperfect-conference to register today! Connect with me: Instagram: https://www.instagram.com/_malloryerickson/ Facebook: https://www.facebook.com/whatthefundraising YouTube: https://www.youtube.com/@malloryerickson7946 LinkedIn: https://www.linkedin.com/mallory-erickson-bressler/ Website: malloryerickson.com/podcast Loved this episode? Leave us a review and rating here: https://podcasts.apple.com/us/podcast/what-the-fundraising/id1575421652 If you haven’t already, please visit our new What the Fundraising community forum. Check it out and join the conversation at this link. If you’re looking to raise more from the right funders, then you’ll want to check out my Power Partners Formula, a step-by-step approach to identifying the optimal partners for your organization. This free masterclass offers a great starting point.
182: Compassionate Chronicles: Stories of Empathy and Service with Julia Endicott
07-05-2024
182: Compassionate Chronicles: Stories of Empathy and Service with Julia Endicott
In this heartwarming podcast episode, join Julia Endicott, a compassionate and insightful 10-year-old, as she shares her inspiring journey of empathy and service. Julia opens up about her deep love for animals, particularly her beloved dog Dixie, and her passion for making a difference in their lives. Julia exemplifies the power of kindness and generosity from her involvement with the local Humane Society to her monthly donations and volunteer work. Through engaging conversations, Julia reflects on the significance of empathy and storytelling in understanding the experiences of others. She shares how hearing stories about rescued animals or individuals facing homelessness has shaped her perspective and fueled her desire to give back to her community. With genuine warmth and wisdom beyond her years, Julia emphasizes the importance of looking beyond surface judgments and embracing compassion. Join Julia on her journey of empathy and discovery, and be inspired to make a difference in the world, one act of kindness at a time! In this episode, you will be able to: Understand the importance of empathy in fostering connections and relationships. Recognize the transformative impact of acts of kindness on individuals and communities. Appreciate the power of storytelling in shaping perspective and empathy. Gain insights into the significance of volunteerism and community service in creating positive change. Reflect on personal experiences and values to cultivate compassion and generosity. Be inspired to take action and make a difference in the world through small acts of kindness. Get all the resources from today’s episode here.  This week's episode is sponsored by NeonOne.  NeonOne is revolutionizing the way nonprofits connect with their communities. Their platform isn’t just about technology; it’s about crafting unforgettable generosity experiences. Learn more about how they're empowering nonprofits like yours at neonone.com/mallory Connect with me: Instagram: https://www.instagram.com/_malloryerickson/ Facebook: https://www.facebook.com/whatthefundraising YouTube: https://www.youtube.com/@malloryerickson7946 LinkedIn: https://www.linkedin.com/mallory-erickson-bressler/ Website: malloryerickson.com/podcast Loved this episode? Leave us a review and rating here: https://podcasts.apple.com/us/podcast/what-the-fundraising/id1575421652 If you haven’t already, please visit our new What the Fundraising community forum. Check it out and join the conversation at this link. If you’re looking to raise more from the right funders, then you’ll want to check out my Power Partners Formula, a step-by-step approach to identifying the optimal partners for your organization. This free masterclass offers a great starting point
181: Driving Positive Social Change through Compassionate Leadership with Alyssia Palacios-Woods
30-04-2024
181: Driving Positive Social Change through Compassionate Leadership with Alyssia Palacios-Woods
Let us delve deep into the transformative power of compassionate and strategic leadership in driving positive social change! In this episode, we explore the dynamic synergy between empathy and authenticity, uncovering their pivotal role in driving substantial impact within non-profit organizations and communities. Today, we converse with Alyssia Palacios-Woods, the Executive Director at Capital IDEA, who sheds light on harnessing these twin forces for meaningful change. Alyssia boasts over ten years of experience fostering workforce development initiatives in Central Texas, embodying the roles of a community builder and non-profit leader. With a Certified Fund Raising Executive (CFRE) designation, she remains steadfast in adhering to the highest standards of non-profit operations and fundraising. Notably, before her tenure at Capital IDEA, she led the Austin Young Chamber as its President & CEO, advocating for regional cooperation, fostering entrepreneurship, nurturing talent, and promoting diversity, equity, and inclusion. Alyssia's dedication extends to her involvement in various initiatives, including the Opening Central Texas for Business Task Force during COVID-19 recovery, the Austin Homelessness Task Force, and the National YP Week Advisory Council. Also, her contributions have not gone unnoticed, as evidenced by her nomination for the Austin Business Journal Profiles in Power in 2019 and her recognition as a finalist for Austin Under 40 in 2023.   In this episode, you will be able to: Discover strategic planning and community engagement tactics used by non-profits. Recognize the hurdles and triumphs in leading an established non-profit. Learn practical ways to form genuine connections with donors and stakeholders. Understand sustainable methods for securing long-term funding. Adapt to change and maintain resilience in challenging circumstances. Appreciate the value of empathy in organizational leadership. Develop strategies for navigating uncertain times while staying mission-focused. Get all the resources from today’s episode here.  This week's episode is sponsored by NeonOne.  NeonOne is revolutionizing the way nonprofits connect with their communities. Their platform isn’t just about technology; it’s about crafting unforgettable generosity experiences. Learn more about how they're empowering nonprofits like yours at neonone.com/mallory Connect with me: Instagram: https://www.instagram.com/_malloryerickson/ Facebook: https://www.facebook.com/whatthefundraising YouTube: https://www.youtube.com/@malloryerickson7946 LinkedIn: https://www.linkedin.com/mallory-erickson-bressler/ Website: malloryerickson.com/podcast Loved this episode? Leave us a review and rating here: https://podcasts.apple.com/us/podcast/what-the-fundraising/id1575421652 If you haven’t already, please visit our new What the Fundraising community forum. Check it out and join the conversation at this link. If you’re looking to raise more from the right funders, then you’ll want to check out my Power Partners Formula, a step-by-step approach to identifying the optimal partners for your organization. This free masterclass offers a great starting point
180: The Impact of Monthly Giving with Caitlin Wion
23-04-2024
180: The Impact of Monthly Giving with Caitlin Wion
Whether you are a nonprofit professional seeking to enhance your monthly giving program or a donor looking to make a meaningful impact, this episode promises to inspire and inform! Meet Caitlin Wion, Data Manager at Alzheimer's San Diego, who brings a rich background in museums and academia, complemented by a Master's degree in history, to her role. Her transition into the nonprofit sector was sparked by witnessing friends' satisfaction in similar database-related positions, leading her to join the team in 2018. In her role, Caitlin ensures the accuracy and currency of client and donor records, leveraging her problem-solving skills honed from previous experiences. Beyond the administrative tasks, Caitlin finds fulfillment in event interactions, relishing the opportunity to engage with the community firsthand. Driven by a personal connection to Alzheimer's, Caitlin's grandmother's battle with the disease also fuels her passion for the organization's mission. In this episode, you will be able to: Understand the importance of seamless integration of monthly giving into operations. Recognize the impact of monthly donations on organizational programs. Learn strategies for building community among monthly donors. Discover the benefits of donor segmentation and personalized communication. Appreciate the value of a soft ask approach in fundraising communications. Learn to leverage automation tools while maintaining a personal touch. Understand the importance of data analysis in refining strategies. Recognize the significance of offering donors choices in giving preferences. Appreciate the importance of prioritizing donor experience for engagement. Get all the resources from today’s episode here.  This week's episode is sponsored by NeonOne.  NeonOne is revolutionizing the way nonprofits connect with their communities. Their platform isn’t just about technology; it’s about crafting unforgettable generosity experiences. Learn more about how they're empowering nonprofits like yours at neonone.com/mallory Connect with me: Instagram: https://www.instagram.com/_malloryerickson Facebook: https://www.facebook.com/whatthefundraising YouTube: https://www.youtube.com/@malloryerickson7946 LinkedIn: https://www.linkedin.com/mallory-erickson-bressler/ Website: malloryerickson.com/podcast Loved this episode? Leave us a review and rating here: https://podcasts.apple.com/us/podcast/what-the-fundraising/id1575421652 If you haven’t already, please visit our new What the Fundraising community forum. Check it out and join the conversation at this link. If you’re looking to raise more from the right funders, then you’ll want to check out my Power Partners Formula, a step-by-step approach to identifying the optimal partners for your organization. This free masterclass offers a great starting point
179: Decoding Generosity with GivingTuesday's Chief Data Officer, Woodrow Rosenbaum
16-04-2024
179: Decoding Generosity with GivingTuesday's Chief Data Officer, Woodrow Rosenbaum
In this episode of What the Fundraising Podcast, Revolutionize your approach to donor engagement and inspire new strategies for fostering lasting connections with supporters! Today, we are joined by Woodrow Rosenbaum, GivingTuesday's Chief Data Officer. Woodrow has been instrumental in shaping the global generosity movement and has led ground-breaking research and analysis of individual giving behaviors. He leads the GivingTuesday Data Commons, bringing together a coalition of more than 1,000 collaborators coordinated through eight working groups as well as data teams in 50 countries to understand the drivers and impacts of generosity to inspire more giving of all types. Woodrow brings expertise in moving markets and transforming audiences from passive participants to active and vocal ambassadors. Woodrow is also the founder of With Intent Strategies, an international agency specializing in brand reimagination. Woodrow is a member of the Generosity Commission Research Task Force, serves as a Co-Chair for Global Impact Canada's Board of Directors, and was previously a Fellow at the Belfer Center for Science and International Affairs at Harvard Kennedy School.  In this episode, you will be able to: Appreciate the diverse ways in which people express generosity. Understand the dynamic nature of giving patterns. Recognize the importance of adapting strategies to match evolving giving patterns. Explore the role of guilt, motivation, and belonging in donor decision-making. Challenge common assumptions about the drivers of giving. Recognize Giving Tuesday's potential as a catalyst for sustained engagement. Get all the resources from today’s episode here.  This week's episode is sponsored by NeonOne.  NeonOne is revolutionizing the way nonprofits connect with their communities. Their platform isn’t just about technology; it’s about crafting unforgettable generosity experiences. Learn more about how they're empowering nonprofits like yours at neonone.com/mallory Connect with me: Instagram: https://www.instagram.com/whatthefundraising_ Facebook: https://www.facebook.com/whatthefundraising YouTube: https://www.youtube.com/@malloryerickson7946 LinkedIn: https://www.linkedin.com/mallory-erickson-bressler/ Website: malloryerickson.com/podcast Loved this episode? Leave us a review and rating here: https://podcasts.apple.com/us/podcast/what-the-fundraising/id1575421652 If you haven’t already, please visit our new What the Fundraising community forum. Check it out and join the conversation at this link. If you’re looking to raise more from the right funders, then you’ll want to check out my Power Partners Formula, a step-by-step approach to identifying the optimal partners for your organization. This free masterclass offers a great starting point
178: Transforming Fundraising: Bridging Donor-Centric and Community-Centric Approaches with Rachel D'Souza
09-04-2024
178: Transforming Fundraising: Bridging Donor-Centric and Community-Centric Approaches with Rachel D'Souza
Embrace a revolutionary fundraising approach that champions equity, transparency, and authentic collaboration with communities. Together, let's spark impactful change with Rachel D'Souza! Rachel D'Souza is a pioneering force in the nonprofit realm, renowned for her transformative initiatives. As the founder of Gladiator Consulting, she spearheads innovative strategies for nonprofits nationwide. Rachel is a trailblazer in the Community-Centric Fundraising (CCF) movement, advocating for radical collaboration, racial equity, and social justice. Her leadership extends to the global stage as a member of the CCF Global Council. Rachel is also the president-elect of the Association of Fundraising Professionals Greater St. Louis Regional Chapter. Committed to nurturing future leaders, she actively engages with the Young Nonprofit Professionals Network and EPIP.   In this episode, you will be able to: Critically evaluate the dichotomy between donor-centric and community-centric fundraising models. Recognize power dynamics and systemic challenges embedded within fundraising practices. Understand the importance of authentic relationships and transparent communication in fundraising efforts. Explore the concepts of honesty, vulnerability, and inclusivity in the context of fundraising. Evaluate fundraising strategies to align them with community needs and values. Apply practical advice for implementing justice-oriented approaches in fundraising. Get all the resources from today’s episode here.  This week's episode is sponsored by NeonOne.  NeonOne is revolutionizing the way nonprofits connect with their communities. Their platform isn’t just about technology; it’s about crafting unforgettable generosity experiences. Learn more about how they're empowering nonprofits like yours at neonone.com/mallory Connect with me: Instagram: https://www.instagram.com/whatthefundraising_ Facebook: https://www.facebook.com/whatthefundraising YouTube: https://www.youtube.com/@malloryerickson7946 LinkedIn: https://www.linkedin.com/mallory-erickson-bressler/ Website: malloryerickson.com/podcast Loved this episode? Leave us a review and rating here: https://podcasts.apple.com/us/podcast/what-the-fundraising/id1575421652 If you haven’t already, please visit our new What the Fundraising community forum. Check it out and join the conversation at this link. If you’re looking to raise more from the right funders, then you’ll want to check out my Power Partners Formula, a step-by-step approach to identifying the optimal partners for your organization. This free masterclass offers a great starting point.
177: Prioritizing Racial Equity, Boundaries and Self-Care in Fundraising with Kia Croom
02-04-2024
177: Prioritizing Racial Equity, Boundaries and Self-Care in Fundraising with Kia Croom
Are you ready to challenge the status quo and thrive against the odds in fundraising? Join us for an eye-opening podcast episode featuring Kia Croom, a trailblazing fundraising expert with over two decades of experience. In this enlightening conversation, Kia fearlessly addresses the challenges facing black and brown leaders in the nonprofit sector while emphasizing the critical importance of boundaries and self-care. Kia's extensive portfolio spans diverse causes such as STEM, housing, youth development, education, and HIV/AIDS. Kia excels in forging impactful corporate partnerships and is proficient in major gifts, grant writing, creative messaging, and digital marketing. Moreover, Kia ardently champions racial and philanthropic justice, focusing on combatting anti-Black racism by bolstering Black-led nonprofit organizations.   In this episode, you will be able to: Understand the challenges for black and brown leaders in nonprofits. Learn the importance of setting boundaries and self-care in fundraising. Explore DEI's role in fundraising. Prioritize racial equity and justice in nonprofits. Recognize the harms of overwork, especially for marginalized groups. Discover strategies for self-preservation in fundraising.   Get all the resources from today’s episode here.  Support for this show is brought to you by a beloved nonprofit fundraising platform Givebutter. Our friends at Givebutter really understand what it takes to stay connected to your donors and how to use your CRM to do it. Their free fundraising platform empowers millions of changemakers to raise more, pay less, and give better every single day. To learn more about them, head on over to givebutter.com/mallory Connect with me: Instagram: https://www.instagram.com/whatthefundraising_ Facebook: https://www.facebook.com/whatthefundraising YouTube: https://www.youtube.com/@malloryerickson7946 LinkedIn: https://www.linkedin.com/mallory-erickson-bressler/ Website: malloryerickson.com/podcast Loved this episode? Leave us a review and rating here: https://podcasts.apple.com/us/podcast/what-the-fundraising/id1575421652 If you haven’t already, please visit our new What the Fundraising community forum. Check it out and join the conversation at this link. If you’re looking to raise more from the right funders, then you’ll want to check out my Power Partners Formula, a step-by-step approach to identifying the optimal partners for your organization. This free masterclass offers a great starting point
176: Unveiling Capital Campaign Insights with Steven Shattuck
26-03-2024
176: Unveiling Capital Campaign Insights with Steven Shattuck
Join us on an enchanting journey as our guest today, Steven Shattuck, unveils the secrets of capital campaigns, igniting a spark of creativity and innovation. Together, let's embark on a quest to redefine fundraising excellence, guided by wisdom and inspired by possibility. It's time to unlock the hidden treasures that await those who dare to dream big and strive for greatness! Steven Shattuck is the Director of Engagement at Capital Campaign Pro, where his expertise shapes strategies for effective donor communications, data management, and digital content. With over 15 years of experience in the nonprofit sector, Steven is a recognized thought leader renowned for his insightful contributions. He has authored compelling content for esteemed platforms like the National Council of Nonprofits, AFP, Advancing Philanthropy, NTEN, and Nonprofit Hub. As a dynamic presenter, Steven frequently leads webinars and speaks at prestigious conferences, including AFP ICON, NAYDO, Cause Camp, ADRP, the Nonprofit Storytelling Conference, and Planet Philanthropy. Additionally, he is the author of Robots Make Bad Fundraisers: How Nonprofits Can Maintain the Heart in the Digital Age. In this episode, you will be able to: Appreciate the value of research and data in dispelling fundraising myths and guiding decisions. Recognize the importance of board engagement in capital campaign success. Evaluate the effectiveness of pausing a capital campaign amidst external challenges. Learn strategies for maintaining momentum in fundraising efforts during crises. Explore the concept of non-transactional fundraising relationships and their impact on donor engagement. Identify best practices for successful fundraising endeavors in the nonprofit sector. Get all the resources from today’s episode here.  Support for this show is brought to you by a beloved nonprofit fundraising platform Givebutter. Our friends at Givebutter really understand what it takes to stay connected to your donors and how to use your CRM to do it. Their free fundraising platform empowers millions of changemakers to raise more, pay less, and give better every single day. To learn more about them, head on over to givebutter.com/mallory Connect with me: Instagram: https://www.instagram.com/whatthefundraising_ Facebook: https://www.facebook.com/whatthefundraising YouTube: https://www.youtube.com/@malloryerickson7946 LinkedIn: https://www.linkedin.com/mallory-erickson-bressler/ Website: malloryerickson.com/podcast Loved this episode? Leave us a review and rating here: https://podcasts.apple.com/us/podcast/what-the-fundraising/id1575421652 If you haven’t already, please visit our new What the Fundraising community forum. Check it out and join the conversation at this link. If you’re looking to raise more from the right funders, then you’ll want to check out my Power Partners Formula, a step-by-step approach to identifying the optimal partners for your organization. This free masterclass offers a great starting point
175: Motivation Dynamics in Successful Fundraising Campaigns with Szu-chi Huang
19-03-2024
175: Motivation Dynamics in Successful Fundraising Campaigns with Szu-chi Huang
In this episode of What the Fundraising Podcast, From the initial spark igniting a cause to the crescendo of community support, navigating the twists and turns of motivation paves the path toward fundraising triumph! In today's episode, Dr. Szu-chi Huang, an esteemed researcher in motivation science, delves into the intricacies of sustaining motivation throughout fundraising campaigns. Her research centers on the science of motivation, particularly exploring the temporal and social aspects of striving towards goals. She uses experiments to examine causal processes closely and field studies to test these findings in the real world, such as launching loyalty programs with companies and conducting intervention campaigns with nonprofit organizations like UNICEF. In this episode, you will be able to: Recognize the dynamic nature of motivation in fundraising campaigns. Tailor strategies for each stage of the fundraising campaign. Reframe success as a continuous journey rather than a singular destination. Utilize reflection and collective sharing to maintain momentum. Leverage diverse tools and resources to sustain motivation. Get all the resources from today’s episode here.  Support for this show is brought to you by a beloved nonprofit fundraising platform Givebutter. Our friends at Givebutter really understand what it takes to stay connected to your donors and how to use your CRM to do it. Their free fundraising platform empowers millions of changemakers to raise more, pay less, and give better every single day. To learn more about them, head on over to givebutter.com/mallory Connect with me: Instagram: https://www.instagram.com/whatthefundraising_ Facebook: https://www.facebook.com/whatthefundraising YouTube: https://www.youtube.com/@malloryerickson7946 LinkedIn: https://www.linkedin.com/mallory-erickson-bressler/ Website: malloryerickson.com/podcast Loved this episode? Leave us a review and rating here: https://podcasts.apple.com/us/podcast/what-the-fundraising/id1575421652 If you haven’t already, please visit our new What the Fundraising community forum. Check it out and join the conversation at this link. If you’re looking to raise more from the right funders, then you’ll want to check out my Power Partners Formula, a step-by-step approach to identifying the optimal partners for your organization. This free masterclass offers a great starting point
174: The Power of Consistency and Utilizing Data: Building Donor Relationships in a Small Community with Jennifer Coughlin
12-03-2024
174: The Power of Consistency and Utilizing Data: Building Donor Relationships in a Small Community with Jennifer Coughlin
In this episode, we are joined by Jennifer Coughlin, who bravely opens up about her profound voyage through the challenges of raising a child grappling with a rare genetic condition. With only around 250 diagnosed cases worldwide, Jennifer's youngest daughter, Edith, faces a myriad of obstacles, including visual impairment, developmental delays, seizures, epilepsy, and intellectual disability. Jennifer's life took a drastic turn when she received Edith's diagnosis, prompting her to leave her career at an investment bank to prioritize her daughter's care. Through this challenging transition, Jennifer found solace and support in the NR2F1 Foundation, a charity dedicated to supporting families affected by this rare condition. As Jennifer delves into her unexpected role as a fundraiser for the foundation, she reflects on her initial hesitation and subsequent immersion into the world of nonprofit work. Drawing from her background in strategy and operations, Jennifer leveraged her skills to develop a comprehensive fundraising strategy despite being new to the nonprofit sector. Currently, she serves as the Vice President of the NR2F1 Foundation. In this episode, you will be able to: Learn the importance of storytelling and engagement in fundraising efforts. Apply personal anecdotes and diverse networks to boost support for the cause. Use Givebutter or similar platforms for efficient fundraising and donor data collection. Engage donors through personalized follow-ups and transparent impact communication. Nurture lasting donor relationships by showing gratitude and fostering deeper connections. Overcome challenges of small volunteer teams with strategic dedication to fundraising goals. Leverage community and networks to amplify fundraising efforts, embracing discomfort for success. Get all the resources from today’s episode here.  Support for this show is brought to you by a beloved nonprofit fundraising platform Givebutter. Our friends at Givebutter really understand what it takes to stay connected to your donors and how to use your CRM to do it. Their free fundraising platform empowers millions of changemakers to raise more, pay less, and give better every single day. To learn more about them, head on over to givebutter.com/mallory Connect with me: Instagram: https://www.instagram.com/whatthefundraising_ Facebook: https://www.facebook.com/whatthefundraising YouTube: https://www.youtube.com/@malloryerickson7946 LinkedIn: https://www.linkedin.com/mallory-erickson-bressler/ Website: malloryerickson.com/podcast Loved this episode? Leave us a review and rating here: https://podcasts.apple.com/us/podcast/what-the-fundraising/id1575421652 If you haven’t already, please visit our new What the Fundraising community forum. Check it out and join the conversation at this link. If you’re looking to raise more from the right funders, then you’ll want to check out my Power Partners Formula, a step-by-step approach to identifying the optimal partners for your organization. This free masterclass offers a great starting point
173: Finding Calm in Chaos: The Power of Connection in Stressful Times with Jake Ernst
05-03-2024
173: Finding Calm in Chaos: The Power of Connection in Stressful Times with Jake Ernst
In the hustle and bustle of modern life, stress seems to be the main course on our daily menu. Yet, amidst the chaos, there is a sweet solace waiting to be savored when we choose to connect. Jake Ernst, a therapist and clinical director of Straight Up Health in Toronto, Canada, specializes in working with young people and families facing challenging and stressful situations. He is a product of a close-knit family in a small town, and he developed a penchant for helping others early on. Despite the loss of his father in his teenage years, he found solace in connections, which led him to become a therapist. Moreover, through his work, Jake emphasizes the power of human connection, addressing modern stressors and advocating for solidarity through his podcast "This Isn't Therapy" and the newsletter "Just Trying To Help." In this episode, you will be able to: Understand the importance of slowing down in a fast-paced world driven by worry, hurry, alarm, and overwhelm (WHOA). Appreciate the fundamental role of relationships in healing and growth. Explore the concept of co-regulation and its role in maintaining calmness in others. Recognize the detrimental effects of co-escalation in perpetuating stress and anxiety. Foster healthier relationships and promote community support. Recognize the interconnectedness of individual and social well-being.    Get all the resources from today’s episode here.  Support for this show is brought to you by a beloved nonprofit fundraising platform Givebutter. Our friends at Givebutter really understand what it takes to stay connected to your donors and how to use your CRM to do it. Their free fundraising platform empowers millions of changemakers to raise more, pay less, and give better every single day. To learn more about them, head on over to givebutter.com/mallory Connect with me: Instagram: https://www.instagram.com/whatthefundraising_ Facebook: https://www.facebook.com/whatthefundraising YouTube: https://www.youtube.com/@malloryerickson7946 LinkedIn: https://www.linkedin.com/mallory-erickson-bressler/ Website: malloryerickson.com/podcast Loved this episode? Leave us a review and rating here: https://podcasts.apple.com/us/podcast/what-the-fundraising/id1575421652 If you haven’t already, please visit our new What the Fundraising community forum. Check it out and join the conversation at this link. If you’re looking to raise more from the right funders, then you’ll want to check out my Power Partners Formula, a step-by-step approach to identifying the optimal partners for your organization. This free masterclass offers a great starting point
172: Finding Belonging: Building Thriving Communities with Floyd Jones
27-02-2024
172: Finding Belonging: Building Thriving Communities with Floyd Jones
In this episode of What the Fundraising Podcast… Today, we delve into the heart of community building with industry luminary Floyd Jones. Whether you're a nonprofit professional, community organizer, or aspiring change-maker, this conversation provides the tools, inspiration, and motivation to drive positive change in your community and beyond! Floyd Jones is the Community & Partnerships Lead at Givebutter, a pioneering fundraising platform facilitating over $150M in annual donations for more than 35,000 causes globally. In his role, Floyd supports the Community team's growth strategy via partnerships, sponsorships, strategic campaigns, and special events. He works directly with Givebutter's Product, Success, and Marketing teams to support overarching company goals. Moreover, Floyd's dedication to community growth extends beyond his current role. Previously, he spearheaded transformative initiatives at Volo, garnering substantial funds and acclaim while fostering widespread social change and corporate involvement.   In this episode, you will be able to: Discuss the importance of understanding data and metrics in driving impactful outcomes. Elucidate how forging meaningful connections and leveraging resources can propel communities toward collective success, with a focus on partnership, promotion, and people. Explore the challenges and triumphs of community leaders. Learn practical strategies for overcoming obstacles and achieving lasting impact. Reframe the approach, shift the mindset, and embark on a journey of growth and collaboration. Get all the resources from today’s episode here.  Support for this show is brought to you by a beloved nonprofit fundraising platform Givebutter. Our friends at Givebutter really understand what it takes to stay connected to your donors and how to use your CRM to do it. Their free fundraising platform empowers millions of changemakers to raise more, pay less, and give better every single day. To learn more about them, head on over to givebutter.com/mallory Connect with me: Instagram: https://www.instagram.com/whatthefundraising_ Facebook: https://www.facebook.com/whatthefundraising YouTube: https://www.youtube.com/@malloryerickson7946 LinkedIn: https://www.linkedin.com/mallory-erickson-bressler/ Website: malloryerickson.com/podcast Loved this episode? Leave us a review and rating here: https://podcasts.apple.com/us/podcast/what-the-fundraising/id1575421652 If you haven’t already, please visit our new What the Fundraising community forum. Check it out and join the conversation at this link. If you’re looking to raise more from the right funders, then you’ll want to check out my Power Partners Formula, a step-by-step approach to identifying the optimal partners for your organization. This free masterclass offers a great starting point
171: Reimagining Fundraising: Vulnerability, Authenticity, and Mental Health in the Nonprofit Sector with Patrick Kirby
20-02-2024
171: Reimagining Fundraising: Vulnerability, Authenticity, and Mental Health in the Nonprofit Sector with Patrick Kirby
This episode is a rallying cry for change within the nonprofit sector—an invitation to embrace vulnerability, authenticity, and mental well-being as essential components of effective fundraising. Tune in for an inspiring conversation that challenges the status quo and offers hope for a more compassionate future in fundraising! Patrick Kirby, Founder of Do Good Better Consulting and author of "Fundraise Awesomer!", is a dynamic figure in the nonprofit sector. Patrick has dedicated more than ten years to various roles within the nonprofit sector, spanning organizations of diverse scales and scopes. Moreover, he sincerely believes in challenging traditional approaches and champions the mantra that "we've always done it this way" is perilous.   In this episode, you will be able to: Explore the tender balance between vulnerability and professionalism in fundraising. Learn about the human side of fundraising. Challenge the notion that fundraisers must suppress their emotions. Discuss the topic of mental health in the nonprofit world. Address the pressures faced by fundraisers. Advocate for a shift in mindset prioritizing self-care. Consider practical strategies for fostering a healthier work environment. Get all the resources from today’s episode here.  Support for this show is brought to you by Instil. Our friends at Instil really understand what it means to build and manage relationships in a holistic and human-first way. The platform’s advanced UX design and real-time analytics smooth donor management to make it easy for you to connect every supporter to the impact of your work. To learn more head on over to www.instil.io/mallory. Connect with me: Instagram: https://www.instagram.com/whatthefundraising_ Facebook: https://www.facebook.com/whatthefundraising YouTube: https://www.youtube.com/@malloryerickson7946 LinkedIn: https://www.linkedin.com/mallory-erickson-bressler/ Website: malloryerickson.com/podcast Loved this episode? Leave us a review and rating here: https://podcasts.apple.com/us/podcast/what-the-fundraising/id1575421652 If you haven’t already, please visit our new What the Fundraising community forum. Check it out and join the conversation at this link. If you’re looking to raise more from the right funders, then you’ll want to check out my Power Partners Formula, a step-by-step approach to identifying the optimal partners for your organization. This free masterclass offers a great starting point.
170: Empowering Futures: Entrepreneurship, Nonprofits, and Purpose-Driven Leadership with Soon Hagerty
13-02-2024
170: Empowering Futures: Entrepreneurship, Nonprofits, and Purpose-Driven Leadership with Soon Hagerty
Today, we delve into a compelling conversation with Soon Hagerty, an accomplished entrepreneur and co-founder of the Boundless Futures Foundation. In this episode, we explore the intricate intersection of entrepreneurship, nonprofit endeavors, and purpose-driven leadership through the lens of Soon's remarkable journey. Soon Hagerty is the Founder, President, and Advisory Circle Member of Boundless Futures Foundation. She has co-owned multiple PR and marketing firms, including Luxe Communications and Centigrade. Also, her global brand communications expertise includes working with renowned brands like Lamborghini, Ducati, and eBay Motors. Since 2016, Soon has been instrumental in shaping Hagerty's brand strategy, transforming it into a globally recognized, publicly traded lifestyle brand valued at over $3 billion after joining the NYSE in 2021. Recognized for her achievements, Soon was named one of the U.S.'s "Top Women in Communications" in 2022. Moreover, she initiated "Help in Heels" and "Running in Heels" for women's volunteerism and entrepreneurship. In this episode, you will be able to: Discover the potential of aligning business objectives with societal impact. Recognize challenges faced by female entrepreneurs. Gain insights into managing anxiety and stress during slow returns or observing others' success. Explore purpose and profit integration. Learn the importance of hard work, self-awareness, and the art of asking pertinent questions. Get all the resources from today’s episode here.  Support for this show is brought to you by Instil. Our friends at Instil really understand what it means to build and manage relationships in a holistic and human-first way. The platform’s advanced UX design and real-time analytics smooth donor management to make it easy for you to connect every supporter to the impact of your work. To learn more head on over to www.instil.io/mallory. Connect with me: Instagram: https://www.instagram.com/whatthefundraising_ Facebook: https://www.facebook.com/whatthefundraising YouTube: https://www.youtube.com/@malloryerickson7946 LinkedIn: https://www.linkedin.com/mallory-erickson-bressler/ Website: malloryerickson.com/podcast Loved this episode? Leave us a review and rating here: https://podcasts.apple.com/us/podcast/what-the-fundraising/id1575421652 If you haven’t already, please visit our new What the Fundraising community forum. Check it out and join the conversation at this link. If you’re looking to raise more from the right funders, then you’ll want to check out my Power Partners Formula, a step-by-step approach to identifying the optimal partners for your organization. This free masterclass offers a great starting point