We Are Selling with Lee Woodward

Lee Woodward

We Are Selling is a weekly podcast about real estate, business and tackling life's challenges. Hosted by renowned real estate industry coach, Lee Woodward, learn from experts in their field and maximise your life.

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147 Building On A Century of Trust and Legacy - Bruce McLachlan
04-12-2024
147 Building On A Century of Trust and Legacy - Bruce McLachlan
Send a message directly to Lee ( Include your details )What if the heart of a legacy could be captured through the stories of those who built it? We invite you to listen to the captivating narrative of Bruce McLachlan as he recounts the century-long journey of McLachlan Partners in the real estate industry. Discover how Bruce's grandfather and great-uncle returned from World War I to resume life and forge a new path on the Central Coast of New South Wales. Bruce shares how necessity pulled him into the family business at a young age, driven by resilience and a pivot from his plans to buy a milk-run business. The story of McLachlan Partners is also a tale of two brothers with very different callings. Bruce and Craig McLachlan illustrate the diverse paths ambition can carve. While Bruce remained a leader in real estate, contributing to regional transformations and enduring market shifts, Craig chased the bright lights of the entertainment industry, ultimately clinching a Logie for his role on "Neighbours." Their journeys highlight the essence of pursuing one's passion and the dynamic routes success can take. Bruce's steadfast dedication to the Central Coast and Craig's strategic self-promotion underscore the multifaceted nature of ambition and achievement.This episode is a testament to community and legacy, with Bruce sharing invaluable lessons from steering McLachlan Partners to its 100-year milestone. We explore the importance of nurturing trust and community ties and how being embedded locally can be a cornerstone for business longevity. Bruce reflects on leadership evolution, embracing flexibility, and the power of family values in building a loyal and productive team. As we celebrate this enduring legacy, we delve into Bruce's vision for the future—ensuring the brand thrives through new partnerships while staying true to its roots. Join us for a story rich in history, passion, and the wisdom of sustaining a family legacy.Hosted by Lee Woodward and brought to you by Lee Woodward Training Systems. Next Events. Purchase Lee's New Book - Claiming Doors. Lee Woodward Short Courses.
140 - The Pocket Book In You with Phaedra Pym
16-10-2024
140 - The Pocket Book In You with Phaedra Pym
Send a message directly to Lee ( Include your details )Welcome back to the podcast! Join your host, Lee Woodward, author of "The Complete Salesperson Course," as he delves into storytelling and writing with special guest Phaedra Pym, a talented editor and writer. In this episode, they explore the power of stories in real estate and the journey of turning ideas into books. Phaedra shares her unique path from the corporate world to becoming a sought-after editor, discussing her collaborations with notable authors, including Lee and Matt Steinwade. They discuss the diverse methods of writing, from traditional manuscript approaches to innovative audio recording techniques, highlighting how anyone can bring their story to life.Listeners will gain insights into the importance of defining their "why" for writing, developing a clear framework, and the editing process that brings their vision to fruition. Whether you're an aspiring author or simply curious about the book creation process, this episode is packed with valuable advice and inspiration.Tune in to discover how you can transform your knowledge into a compelling book that establishes your authority and serves as a powerful marketing tool. Take advantage of this enlightening discussion on the art of storytelling and the legacy of written words!Hosted by Lee Woodward and brought to you by Lee Woodward Training Systems. Next Events. Purchase Lee's New Book - Claiming Doors. Lee Woodward Short Courses.