Matt Barba. Why video is so important for your business. Ep. 008

The Steven Rotsart Podcast

24-02-2023 • 26分

As a real estate agent, you may have been in the industry for over 20 years, but there is no denying the fact that video is a game-changer when it comes to marketing your properties. In today's digital age, video has become an essential tool for real estate agents to showcase their listings and engage with potential buyers.

Short-form video content, in particular, is gaining popularity among real estate agents as it offers a quick and engaging way to showcase properties to potential buyers. With the rise of platforms like Instagram, TikTok, and YouTube Shorts, short-form videos have become a staple in digital marketing strategies. One of the key benefits of short-form video content is its ability to capture the viewer's attention in just a few seconds.

With attention spans getting shorter, real estate agents need to create content that can grab the viewer's attention quickly and leave a lasting impression. Short-form videos, with their visually compelling content, are perfect for this purpose. Another advantage of short-form video content is its ease of consumption. With people increasingly turning to mobile devices for information, short videos that can be watched on the go have become the preferred choice for many consumers.

By creating short-form videos, real estate agents can cater to the needs of their target audience and reach them wherever they are. Video content, especially short-form videos, has become an essential tool for real estate agents to showcase their properties and connect with potential buyers.

Even if you have been in the industry for over 20 years, it's important to embrace the power of video to stay ahead of the competition and reach a wider audience.

@themattbarba