Amplify Your Business with Stephanie Polcyn

Join the Rise & Thrive Moms Community! In this episode of Amplifying Your Business, we dive into a topic many entrepreneurs overlook: the crucial connection between health and business success. Our guest, health coach Janae Kellogg, explains why neglecting your physical and mental well-being can hold your business back and shares actionable strategies to prioritize your health without feeling overwhelmed. Key Takeaways: Health is Key to Productivity: Skipping meals, missing workouts, or putting your health on the back burner directly affects how you show up in your business. If you’re running on empty, you won’t have the energy or clarity to lead your business to success.Shifting the Mindset: To make health a priority, it’s all about mindset. Viewing self-care as essential to business success—not as a luxury—can help you feel empowered rather than selfish for taking time for yourself.Practical Tips for Busy Entrepreneurs: Janae offers simple yet effective strategies, like scheduling meals and workouts just like you would a business meeting, and setting reminders to eat throughout the day.Brain Health is Business Health: It’s not just about physical fitness—how you nourish your body also affects your brain’s ability to focus, be creative, and solve problems efficiently.Small Steps to Big Changes: You don’t need to overhaul your life overnight. Start small with consistent meal times, short daily walks, or a few weekly workouts, and build from there. Quote of the Episode: "Your business can only be as healthy as you are. If you’re running on fumes, there’s no business success to build from." Connect with Janae: Facebook: Janae Kellogg (Two L’s, Two G’s)Instagram: @fitgurugal

In this episode of Amplifying Your Business, we dive into the world of fitness coaching and entrepreneurship with the incredible Janae Kellogg, an experienced online health and fitness coach with over 13 years in the fitness industry. Janae shares her journey from in-person personal training to building a successful online coaching business, and how she has thrived in an industry often seen as "saturated." Janae talks about her struggles with body image and food and how those challenges turned into her greatest strengths as a coach. She emphasizes the importance of authenticity, connection, and serving clients in ways that go beyond the workout. We also explore the pivotal moment when Janae transitioned from brick-and-mortar fitness training to the virtual world, the lessons she learned along the way, and how she continues to stand out in the competitive fitness coaching industry. Key Takeaways: Turning Struggles into Strengths: Janae discusses how her personal struggles with body image and food have shaped her coaching philosophy and allowed her to connect deeply with her clients.The Online Pivot: Learn how Janae transitioned from in-person training to online coaching and why it was the perfect move for her business.The Power of Authenticity: In a crowded market, Janae shares how being authentic and connecting with clients on a personal level has been her key to success.Balancing Health and Business: Hear about the intersection between health and entrepreneurship and why taking care of your well-being is critical to building a successful business.Standing Out in a Saturated Market: Janae reveals her top tips for standing out in a competitive industry and why building relationships is at the heart of her coaching success. About Janae Kellogg: Janae is a seasoned health and fitness coach who has transitioned from in-person personal training to a thriving online coaching business. With over 13 years of experience, Janae is passionate about helping people overcome their struggles with food and body image while maintaining a healthy, sustainable lifestyle. You can follow Janae on Instagram at @fitgurugal or connect with her on Facebook at Janae Kellogg. Don’t Miss Part 2: Be sure to tune in next time when Janae returns to discuss the critical connection between health and business success and how maintaining a strong, healthy lifestyle can impact your entrepreneurial journey.

In this episode of Amplify Your Business, I am joined by Charissa Higgins and McKenna Dodge from Unbound Branding Agency. The discussion centers on building authentic personal brands for women entrepreneurs. Charissa and McKenna emphasize the importance of deeply rooted branding, alignment with personal values, and finding one's true voice in business. They share their methodology which includes understanding one's story, clearing away external noise to find true alignment, and effectively turning up the microphone to be heard by the right audience. The conversation also highlights common branding mistakes and offers practical advice on how to avoid them. Tune in to learn how to create a brand that truly represents who you are and the impact you aim to deliver. Connect with both Charissa and McKenna below: You can join our free Facebook community for weekly trainings, monthly workshops, and guest expert speakers at: https://www.facebook.com/groups/unboundbrandingagency Connect with McKenna: https://www.facebook.com/highticketcoachmckenna Connect with Charissa: https://www.facebook.com/charissa.a.clarke

In this enlightening episode of "Amplifying Your Business," I sit down with Dr. Amanda Atkins, a board-certified Lifestyle Medicine physician, health coach, and inspiring speaker. Dr. Atkins shares her incredible journey from an overweight teen struggling with health issues to a passionate advocate for lifestyle medicine, transforming lives and businesses alike. We dive deep into how the six pillars of lifestyle medicine—nutrition, exercise, stress management, sleep, social connections, and avoiding risky substances—can dramatically impact your business success. Dr. Atkins explains why health is the foundation for achieving business goals and provides practical tips to improve your well-being and, in turn, your business outcomes. Whether you're dealing with stress, struggling with sleep, or looking to optimize your health for better productivity, this episode is packed with actionable insights. Key Takeaways: Dr. Amanda's personal journey from unhealthy habits to a thriving lifestyle medicine practice.The six pillars of health and how they directly affect your business performance.The importance of managing stress, getting quality sleep, and maintaining social connections.Practical tips for integrating lifestyle medicine into your daily routine.The link between physical health and business success, particularly for female entrepreneurs. Connect with Dr. Amanda Atkins: Website: dramandamd.comInstagram: @drlifestylemdFacebook: Amanda Atkins, MD

Welcome to another episode of Amplifying Your Business! Today, I am thrilled to introduce you to a powerhouse guest, Sandy Bastien. Sandy is a remarkable mompreneur who turned her challenges into innovative solutions. In this episode, Sandy shares her journey from being a mom of five to inventing a baby bottle that solves a common problem many parents face. Introduction to Sandy Bastion: Sandy opens up about her life as a mother of five and a business owner. She proudly identifies as a mompreneur, focusing on her baby product company. The Inspiration Behind BabaLid: Sandy explains how her frustration with losing baby bottle lids led to the creation of the BabaLid baby bottle, a product designed to keep the lid attached to the bottle. The Journey to Invention: Learn about Sandy’s decade-long journey from the initial idea in 2014 to the product launch in 2020, including the challenges and triumphs she faced along the way. Balancing Motherhood and Entrepreneurship: Sandy shares how her children inspired her business ideas and how she managed to balance being a mom and a business owner. Impact on Her Children: Discover how Sandy's entrepreneurial journey has influenced her children, making them more engaged and interested in business and creativity. Writing Children’s Books: Sandy talks about her children's books inspired by her kids, including "Is It Saturday Yet?" and "Mommy's Invention Adventure: The Messy Spill." Advice for Aspiring Entrepreneurs: Sandy provides valuable insights and tips for moms and entrepreneurs looking to turn their ideas into reality. Ways to connect with Sandy: Website:Instagram: Sandy's Children’s Books: Is It Saturday Yet? Mommy's Invention Adventure: The Messy Spill

Catch Part 2 Here! Episode Overview: Welcome back to another episode. I'm thrilled to have Regan as our guest today. This episode is a part of an exciting new series that combines actionable steps and deep insights into business strategy, mindset, and identity. Regan, an identity and mindset coach, shares her expertise on navigating the complex challenges of the entrepreneurial journey, particularly focusing on the often-overlooked aspects of identity and mindset. In This Episode, We Discuss: The Importance of Actionable Steps: Regan and I discuss the importance of having a clear, actionable plan in business, breaking down strategies into manageable steps. We emphasize the value of moving beyond theoretical knowledge to practical application. Identity and Mindset in Business: Regan delves into her work as an identity and mindset coach, explaining how our perceptions of ourselves can impact our business success. She highlights common challenges like imposter syndrome, self-doubt, and the tendency to enter "robot mode" in the business world. Comparison and Imposter Syndrome: We explore how comparison often leads to imposter syndrome, particularly among female entrepreneurs. Regan offers strategies for recognizing and combating these negative thought patterns, helping listeners develop a stronger, more resilient mindset. The Myth of the Missing Piece: Regan dispels the myth that there's a "missing piece" in business strategies that will magically lead to success. Instead, she advocates for a more holistic approach, focusing on congruence between personal identity and business practices. Practical Tools and Tips: Regan shares practical tools for creating space to process emotions, distancing oneself from negative thoughts, and reinforcing a positive identity. These techniques are essential for maintaining momentum and navigating the ups and downs of entrepreneurship. Key Takeaways: Self-Trust and Intuition: The importance of balancing external advice with internal guidance.Embracing the 'Unsexy' Work: The need to engage with the less glamorous aspects of business and personal growth.Celebrating Small Wins: Recognizing and appreciating your achievements, no matter the scale. Connect with Regan: Freebie: Instagram: Work w/ Regan:

In this episode, I am sharing the tip of communication! The more you communicate, the more you can do! I expand on yesterday, continue into today, and share what day 3 is going to be!

This is day 1 of the miniseries I am doing called DO It All. in this series, I will give actionable steps that you can take to do all the things you have going like business, mom life, and the house without losing it all. Today's topic is time blocking!! get your time blocking sheet here!

Ready to elevate your marketing game? Book your free call today, and let's create a strategy that truly amplifies your business! Today, I want to dive into a fascinating insight I came across, which I think is crucial for anyone involved in business marketing, especially those targeting luxury brands and lifestyle sectors. Key Points from This Episode: The Power of Story in Marketing: I was reminded of a key strategy used by big luxury brands like Apple, Mercedes, and Tiffany's. They aren't just selling products; they're selling a story, an emotion, a lifestyle. For example, Apple sells not just phones but the latest technology and a sleek, stylish experience. Tiffany's isn't just about jewelry; it's about the dream of a perfect engagement and a luxurious life. Understanding the Emotional Connection: These brands masterfully create an emotional connection with their audience. A Ford truck, for instance, isn't just a vehicle; it's a symbol of ruggedness and reliability that resonates with a country lifestyle. This storytelling aspect is crucial for making customers feel a part of something bigger. Applying These Strategies to Your Business: In your marketing, especially if you're in a similar luxury or lifestyle space, focus on the after-effect of your product or service. Ask yourself: What transformation does your customer experience? What lifestyle do they aspire to that you can help them achieve? Creating a Magnetic Marketing Strategy: It’s about more than just listing features or benefits. It’s about crafting a narrative that resonates with your audience's desires and aspirations. Look at the big players in your industry and analyze how they use storytelling to captivate their audience. Then, think about how you can emulate this in your own unique way. Personal Consultation Offer: If you're struggling with this, let's chat! Book a free call with me, and we'll spend an hour figuring out how you can integrate these storytelling elements into your business marketing. This is a great opportunity to make your marketing stand out and become a client magnet. Conclusion: Luxury brands excel in selling more than just products—they sell a lifestyle and an emotional connection. As business owners and marketers, we need to adopt a similar approach, focusing on the story and the transformative experience our products or services offer. Let's start crafting narratives that captivate and inspire, turning our audience into loyal, enthusiastic customers.

Get your Business Featured! In this episode of Amplifying Your Business, I had the pleasure of chatting with media expert Gresham Harkless, owner of Blue 16 Media. We dove deep into the critical role of media in achieving business goals, and Gresham shared his journey of launching and growing a media company. Here are some key takeaways from our conversation: Episode Highlights: The Value of External Perspectives: Sometimes, as business owners, we get too close to our projects. Gresham emphasizes the importance of having an external perspective to provide valuable insights and guide our media strategies.It's not a weakness to delegate; it's a sign of strength and intelligence to leverage expertise in areas where we might lack. Defining Goals and Target Audiences: Gresham highlights the need to clearly define business goals and understand our target audience to effectively tailor media efforts.Knowing who we are speaking to and where they are in their journey is crucial for creating impactful media content. Building a Strong Online Presence: Creating a well-designed website and optimizing it for search engines (SEO) is essential for a robust online presence.Blue 16 Media specializes in web design, SEO services, and more, helping businesses enhance their digital marketing efforts. Actionable Takeaways: Tap into Childhood Passions:Effective Resource Management:SEO and Website Design: Connect with Gresham: Visit imgresh.com for links to Blue 16 Media and the podcast.Explore the array of services offered, from web design to SEO, and discover how Gresham can support your business goals.

Grow in your business today! Summary: Hey health and fitness coaches! If you’re ready to boost your business and take it to the next level, this episode is for you. Today, we’re diving into a unique and powerful analogy using my medal rack from running races to illustrate how you can set and achieve goals in your business. Whether you’re aiming for more clients or striving for higher achievements, this episode will inspire you to see the bigger picture and understand the importance of every step in your journey. Key Takeaways: The Medal Rack Metaphor: How my 5K medal rack represents your business goals and achievements.Setting Annual Goals: Visualizing your yearly client targets and breaking them down into manageable steps.Continuous Growth: Understanding that achieving goals doesn’t mean stopping but rather expanding and setting new ones.Effort Behind the Scenes: The importance of the unseen work that goes into achieving visible success.Training and Upleveling: The necessity of ongoing training and self-improvement to handle bigger challenges and higher ticket clients.Embracing the Process: Finding joy and motivation in the journey, not just the destination.

Become a Client Magnet Today! Welcome to another insightful episode where I delve into the crucial topic of understanding your audience, especially if you're a female health and fitness coach. I share personal anecdotes and practical strategies to help you connect emotionally with your audience and drive engagement. From the emotional significance of pillows and blankets to the functional appeal of water picks and air compressors, learn how to tailor your marketing message to resonate deeply with your target audience. Key Takeaways: Understanding Emotional vs. Functional Appeal: Women often connect emotionally with products and experiences, while men may prioritize functionality.Tailor your marketing strategies to address these differing perspectives. Personal Stories to Illustrate Audience Connection: Stephanie shares a friend's story about pillows and her own experience with blankets to highlight the emotional connections women often have with everyday items.These stories underscore the importance of knowing what emotionally charges your audience. Identifying Your Audience: For health and fitness coaches, it's crucial to present yourself in a way that aligns with your audience's lifestyle.Use imagery and language that resonates with their daily experiences and challenges. Balancing Emotion and Function in Your Marketing: Female business owners, especially those balancing family and career, need a mix of emotional connection and functional benefits.Highlight how your services or products can help them achieve their goals without sacrificing what's important to them. Practical Exercise: Purpose, Passion, and Audience (PPA): Identify your purpose and passions to find your "golden ticket" — the sweet spot where your business can thrive.Understanding this intersection helps you connect more deeply with your audience and tailor your marketing efforts effectively.

Book Your Free Strategy Call Today! Today, I am sharing my thoughts on the concept of success and how it can be subjective and personal. I start with sharing my own experience of defining success based on material possessions and realizing that it didn't bring the expected fulfillment. I really want you to think about how important defining success on one's own terms, whether it's in personal life, business, or relationships. I also want listeners to set their own goals, milestones, and rewards, and not to let others dictate what success should look like. The key takeaway is that success is unique to each individual and should be defined by their own values and desires. Takeaways Success is subjective and personal, and it should be defined on one's own terms.Don't let others dictate what success should look like for you.Set your own goals, milestones, and rewards that align with your values and desires.Success can be different in various aspects of life, such as personal, business, and relationships.

Get Your Business Featured Today! In this episode, I am interviewing Kinsey Soderberg, an entrepreneur and host of the Feel Good Social and Authentic AI podcasts. We discuss the importance of authenticity in marketing and how AI tools can be used to save time and maintain brand authenticity. Kinsey shares her approach to using AI tools, including training them on brand identity and voice. She also emphasizes the need for women and underrepresented groups to embrace AI tools to stay competitive in the business world. The conversation highlights the potential of AI tools to boost productivity and save time in various business tasks. A little bit about Kinsey: With her brand and podcast Authentic AI, Kinsey helps down-to-earth entrepreneurs leverage AI tools in your business without wasting your time or sacrificing your authenticity. She focuses on a human-first approach to AI that brings your brand to the forefront, and helps you make AI work for you (not the other way around). She believes in using AI to get more done more quickly without sacrificing quality and find a little wiggle room to actually enjoy your life. Her Website Feel Good Social Podcast Authentic AI Podcast Takeaways Authenticity is crucial in marketing and can be maintained while using AI tools.AI tools can save time and boost productivity in various business tasks.Training AI tools on brand identity and voice is essential to ensure they produce authentic content.Women and underrepresented groups should embrace AI tools to stay competitive in the business world.

Book a Free Strategy Call! HEAD MY WARNING: stop taking advice from people who have no understanding of the challenges and experiences you are facing. Specifically, I am talking to women business owners! Don't take advice from male business owners or single women in their 20s. Seek advice from individuals who have been in similar situations and have achieved success. I even share my personal experience of following advice from a male coach and the negative impact it had on her business and personal life. There is value in working with a coach who understands the unique challenges faced by women in business. Takeaways Stop taking advice from people who have no understanding of your situation and challenges.Seek advice from individuals who have been in similar situations and have achieved success.Choose a coach who understands the unique challenges faced by women in business.Consider the impact of advice on your personal life and well-being.Build a network of experts who can provide guidance in specific areas.Understand the importance of mindset and how it affects your business.

Book Your Free Strategy Call Today! Today, I am discussing the idea of working towards goals that may take longer than expected to achieve. I share my personal experience of running and collecting medals as a metaphor for the journey of entrepreneurship. We all need to understand the importance of recognizing the progress and impact made along the way, even if it may not be immediately visible. I want to encourage entrepreneurs to stay committed, celebrate their achievements, and continue pushing forward. Takeaways Entrepreneurship is a long game, and goals may take longer to achieve than anticipated.The work and effort put into a business will eventually pay off, even if it's not immediately visible.It's important to celebrate and be proud of the progress and achievements made along the way.Every milestone and accomplishment in business represents the impact made on others.

Book Your Free Strategy Call Today! Today, I am sharing about how I used to believe the idea of being a stay-at-home mom meant giving up on personal dreams and goals. I share my own experience of wanting to be a working mom but feeling torn between work and family. I am shedding light on the challenges of balancing work and motherhood and the feeling of losing a sense of purpose. However, being a successful business owner and an active mom are not mutually exclusive. It is possible to have both and that being a mom can actually enhance one's business success. Takeaways Being a stay-at-home mom does not mean giving up on personal dreams and goals.Balancing work and motherhood can be challenging, but it is possible to be a successful business owner and an active mom.Being a mom can actually enhance one's business success.Having a sense of purpose and being present with children can be achieved through entrepreneurship.It is important to find a balance that works for both work and family life.

Get Your Business Featured! Lindsay, the owner of Her Hive Social, shares her journey of starting a social media marketing agency. She explains how her passion for social media and her experience as a life coach led her to create a team of experts to help small businesses amplify their online presence. Lindsay emphasizes the importance of consistency and visibility on social media, and advises business owners to know themselves and show up authentically. She also provides tips for delegating tasks and hiring the right team members. Lindsay's Contact Information:⁠ Takeaways Consistency and visibility are key in social media marketing. It's important to show up authentically and be clear about what you do.When overwhelmed or at capacity, consider delegating tasks to lighten your load and allow for business growth.When hiring team members, communicate your needs and expectations, and make sure you vibe with them.For business owners struggling to find their focus, write down all the things you do and organize them under one umbrella. Consider letting go of tasks that don't align with your core focus.Firing clients or team members who drain your energy is necessary for the success and well-being of your business.

Book Your Free Strategy Call Today! We are talking about setting and achieving goals. I share my personal story of achieving my dream home and relates it to setting goals in business. You need to have big, audacious goals and not knowing the exact how of achieving them. The key takeaway is to set high goals and take consistent steps towards them. Takeaways Set big, audacious goalsDon't worry about knowing the exact howTake consistent steps towards your goalsCelebrate and live in the moment when you achieve your goals

Book Your Business Strategy Call! I am discussing how a great deal can change in 6 months if you give it a chance. It is important to have an open mindset and stepping forward in faith to achieve success in business and life. I share my personal experiences of unexpected growth and accomplishments within a six-month timeframe. I emphasize the need to be open to opportunities and to step confidently, even in the face of fear and uncertainty. Listeners- set goals and make decisions with confidence, knowing that success and unexpected outcomes can come when we are open and willing to take action. Takeaways Having an open mindset and being willing to step forward in faith can lead to unexpected growth and success.It is important to be open to opportunities and say yes to new experiences, even if they are uncertain or scary.Setting goals and making decisions with confidence can lead to positive outcomes and personal growth.Success and unexpected accomplishments can come when we are open and willing to take action.