In this episode of the Political Press Box, I speak to Morten Morland. Even if you don’t know Morten, you’ve probably seen his art -- in The Spectator, The Times and elsewhere. His distinctive style has seen him crowned as one of the best political cartoonists operating in the UK today.

But before we get into the interview, I should also note that for almost a decade The Economist and the FT have backed Labour at the general election. Murdoch’s The Sunday Times has also declared for Starmer.

So far only The Telegraph and The Mail have backed Rishi Sunak’s Conservative Party.

The election has also seen the first serious deployment of TikTok, the video app. Which Reform in particular have been using to attract more young people to its cause.

And if you look at Facebook’s and YouTube’s transparency centre, you can see the amount of bespoke video content Labour has generated compared to the Conservatives, who have allegedly been hurting for cash.

The real technology and media crunch will come on 4 July, when all parties will be trying to get out their vote. Or GOTV.

Studies have shown you can increase your vote share by between 4 and 5% if you knock on the right doors and prompt the right people. I hear AI tech could be making that effort more efficient online.

Hosted and produced by Ian Silvera
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