Tracy Harwood is Professor of Digital Culture at the Institute of Creative Technologies at De Montfort University. She serves as director of the University’s Usability Lab and the award-winning Art AI Festival.    Her work is transdisciplinary, crossing computer science, arts, design, health and marketing disciplines, and focuses on the application of emerging technologies to creative and applied business and consumer contexts. This includes Artificial Intelligence, Internet of Things, Virtual/Augmented/Mixed Reality (VR/AR/MR), and game engines technologies used in machinima and virtual production. In this episode, host Hannah Austin discusses with Professor Harwood how art and data are logical and creative partners. They also explore the process that goes behind the visual representation of data and the Art-AI Festival, taking place in Leicester between May 2021-2022, which celebrates creative applications of artificial intelligence.  For more information about the Art-AI Festival and DMU’s Institute of Creative Technologies, visit https://www.art-ai.io/ and https://www.dmu.ac.uk/research/centres-institutes/ioct/index.aspx To listen to more of Professor Harwood’s podcast on her channel, ‘And Now For Something Completely Machinima', visit https://podcasts.apple.com/us/podcast/and-now-for-something-completely-machinima/id1551547214